{"id":30660,"date":"2021-10-15T12:40:44","date_gmt":"2021-10-15T10:40:44","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/our-core-task-is-to-support-the-successful-remarketing-of-vehicles-2\/"},"modified":"2024-12-17T12:31:11","modified_gmt":"2024-12-17T11:31:11","slug":"our-core-task-is-to-support-the-successful-remarketing-of-vehicles-2","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/cs\/company-information\/blog\/market-trends\/our-core-task-is-to-support-the-successful-remarketing-of-vehicles-2\/","title":{"rendered":"Na\u0161\u00edm hlavn\u00edm \u00fakolem je podporovat \u00fasp\u011b\u0161n\u00fd remarketing vozidel"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Na\u0161\u00edm hlavn\u00edm \u00fakolem je podpora \u00fasp\u011b\u0161n\u00e9ho remarketingu vozidel<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2021-10-15T12:40:44+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>15 \u0158\u00edj 2021<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p> <strong>\u00dasp\u011b\u0161n\u00fd remarketing vozidla je p\u0159edev\u0161\u00edm o z\u00edsk\u00e1n\u00ed optim\u00e1ln\u00ed Cena kter\u00e1 je zase v\u00fdsledkem nalezen\u00ed spr\u00e1vn\u00e9 shody mezi nab\u00eddkou a popt\u00e1vkou. Spojen\u00edm mezin\u00e1rodn\u00edch aktivit s velkou pozornost\u00ed pro m\u00edstn\u00ed trh d\u011bl\u00e1 OPENLANE rozd\u00edl. Portr\u00e9t.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"646\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/AdobeStock_178029537-2048x1292-1-1024x646.webp\" class=\"attachment-large size-large lazyload\" alt=\"Blog: Our core task is to support the successful remarketing of vehicles\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/AdobeStock_178029537-2048x1292-1-1024x646.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/AdobeStock_178029537-2048x1292-1-300x189.webp 300w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/AdobeStock_178029537-2048x1292-1-1500x946.webp 1500w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/AdobeStock_178029537-2048x1292-1.webp 2048w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/646;\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>\u201eNejsme prodejci aut,\u201c zd\u016fraz\u0148uje Lars Agten, Belgie Zem\u011b Manager ve spole\u010dnosti OPENLANE. &#8222;Nab\u00edz\u00edme v\u0161ak slu\u017ebu, kter\u00e1 se sna\u017e\u00ed z\u00edskat nejlep\u0161\u00ed mo\u017enou Cena vozidla.&#8220; Je to prvn\u00ed nedorozum\u011bn\u00ed, kter\u00e9 u\u017e vy\u010distilo sv\u011bt. \u201eNa\u0161e spole\u010dnost je tak\u00e9 \u010dist\u00fdm B2B hr\u00e1\u010dem, a\u0165 u\u017e jde o Prodejce nebo kupuj\u00edc\u00edho. N\u00e1\u0161 sourcing prob\u00edh\u00e1 pouze u profesion\u00e1ln\u00edch hr\u00e1\u010d\u016f, leasingov\u00fdch spole\u010dnost\u00ed, autobazar\u016f, ale i klasick\u00fdch dealer\u016f a majitel\u016f vozov\u00fdch park\u016f. Ka\u017ed\u00fd, kdo u n\u00e1s chce nakupovat, mus\u00ed b\u00fdt zase uzn\u00e1van\u00fdm Prodejcem bez ohledu na to, zda p\u016fsob\u00ed doma nebo v zahrani\u010d\u00ed.&#8220; <\/p>\n<h2>Digit\u00e1ln\u00ed prodejn\u00ed proces<\/h2>\n<p> \u201eNa\u0161e Slu\u017eby pro z\u00e1kazn\u00edka jsou \u010dist\u011b digit\u00e1ln\u00ed,\u201c pokra\u010duje Agten. \u201eDb\u00e1me na praktickou str\u00e1nku a v\u0161e, co s t\u00edm souvis\u00ed. Na\u0161\u00edm c\u00edlem je maxim\u00e1ln\u00ed \u00fasp\u011bch u z\u00e1kazn\u00edka, kter\u00fd m\u016f\u017ee zaj\u00edt velmi daleko. Pokud chyb\u00ed odborn\u00e9 znalosti k ur\u010den\u00ed stavu vozidla, m\u016f\u017ee to n\u011bkter\u00fd z na\u0161ich lid\u00ed p\u0159ijet a prov\u00e9st to na m\u00edst\u011b. Na p\u0159\u00e1n\u00ed z\u00e1kazn\u00edka jsme schopni se postarat o cel\u00fd proces prodeje, od prohl\u00eddky, kterou jsem pr\u00e1v\u011b zm\u00ednil, a\u017e po prodej a p\u0159ed\u00e1n\u00ed kupuj\u00edc\u00edmu. Od dopravy a\u017e po vy\u0159azen\u00ed vozidla z n\u00e1jmu v p\u0159\u00edpad\u011b pot\u0159eby.&#8220; \u201eV dal\u0161\u00ed f\u00e1zi je vozidlo p\u0159edm\u011btem aukce,\u201c vysv\u011btluje Lars Agten. \u201eAukce trv\u00e1 v pr\u016fm\u011bru 48 hodin, b\u011bhem kter\u00fdch mohou z\u00e1jemci o koupi zadat svou P\u0159ihodit. Po ukon\u010den\u00ed aukce sd\u011bl\u00edme Prodejce nejvy\u0161\u0161\u00ed nab\u00edzenou Cena. Pokud se dohodneme na Cena pak m\u00e1me prodej. Pokud v\u0161ak Prodejce nen\u00ed spokojen s dosa\u017een\u00fdm v\u00fdsledkem, m\u016f\u017eeme v\u016fz nab\u00eddnout v aukci \u201eKoupit nyn\u00ed\u201c, kde prod\u00e1vaj\u00edc\u00ed m\u016f\u017ee dos\u00e1hnout minim\u00e1ln\u00ed Cena a kupuj\u00edc\u00ed m\u00e1 jistotu, \u017ee v\u016fz bude p\u0159id\u011blen: v\u00fdhra pro v\u0161echny strany .&#8220; \u201eA z \u010deho vyd\u011bl\u00e1v\u00e1me? Jednodu\u0161e na provizi, kter\u00e1 se \u00fa\u010dtuje p\u0159i prodeji. P\u0159esn\u00fd Mno\u017estv\u00ed\/\u010d\u00e1stka z\u00e1vis\u00ed na Cena z\u00edskan\u00e9m pro vozidlo. Tato pracovn\u00ed metoda je transparentn\u00ed a d\u00e1v\u00e1 z\u00e1kazn\u00edkovi jistotu, \u017ee je dosa\u017eeno optim\u00e1ln\u00ed Cena.&#8220; <\/p>\n<h2>Mezin\u00e1rodn\u00ed rozm\u011br<\/h2>\n<p> \u201eAsi 97 % na\u0161ich prodej\u016f je p\u0159eshrani\u010dn\u00edch,\u201c zd\u016fraz\u0148uje Agten. \u201eJin\u00fdmi slovy: na konci cesty dostane vozidlo druh\u00fd \u017eivot v jin\u00e9 evropsk\u00e9 Zem\u011b. Tento mezin\u00e1rodn\u00ed p\u0159\u00edstup je tak\u00e9 silnou str\u00e1nkou OPENLANE. Prodej vozidla je v\u017edy ot\u00e1zkou nab\u00eddky a popt\u00e1vky, kter\u00e9 se mus\u00ed sej\u00edt. N\u00e1\u0161 zp\u016fsob pr\u00e1ce zvy\u0161uje \u0161anci, \u017ee se oba najdou za v\u00fdhodn\u011bj\u0161\u00ed Cena. Evropsk\u00e9 vz\u00e1jemn\u00e9 rozd\u00edly jsou skute\u010dn\u00e9, a to nejen v oblasti dan\u00ed. To vytv\u00e1\u0159\u00ed realitu, \u017ee ur\u010dit\u00e9 typy vozidel, kter\u00e9 se obt\u00ed\u017en\u011b prod\u00e1vaj\u00ed v jedn\u00e9 Zem\u011b se sn\u00e1ze prod\u00e1vaj\u00ed jinde. Tuto fragmentaci p\u0159ev\u00e1d\u00edme na p\u0159idanou hodnotu.&#8220; <strong>Mysli glob\u00e1ln\u011b, jednej lok\u00e1ln\u011b&#8230; <\/strong>\u201eJsme nadn\u00e1rodn\u00ed spole\u010dnost s mentalitou mal\u00fdch a st\u0159edn\u00edch podnik\u016f,\u201c zd\u016fraz\u0148uje Agten. \u201eTo se prom\u00edt\u00e1 do siln\u00e9 podpory ze strany m\u00edstn\u00edch prodejc\u016f. V\u011bta \u201eJak daleko byste jeli pro dal\u0161\u00ed auto?\u201c dot\u00fdk\u00e1 se j\u00e1dra na\u0161\u00ed DNA. U OPENLANE se po\u010d\u00edt\u00e1 ka\u017ed\u00e9 auto bez ohledu na velikost z\u00e1kazn\u00edka.&#8220; TRAXIO Magazine 194 \/\/ publikace OPENLANE<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>\u00dasp\u011b\u0161n\u00fd remarketing vozidla spo\u010d\u00edv\u00e1 p\u0159edev\u0161\u00edm v z\u00edsk\u00e1n\u00ed optim\u00e1ln\u00ed Cena kter\u00e1 je zase v\u00fdsledkem nalezen\u00ed spr\u00e1vn\u00e9 shody mezi nab\u00eddkou a popt\u00e1vkou. Spojen\u00edm mezin\u00e1rodn\u00edch aktivit s velkou pozornost\u00ed pro m\u00edstn\u00ed trh d\u011bl\u00e1 OPENLANE rozd\u00edl. Portr\u00e9t.<\/p>\n","protected":false},"author":3,"featured_media":18698,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[709],"tags":[],"class_list":["post-30660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Na\u0161\u00edm hlavn\u00edm \u00fakolem je podporovat \u00fasp\u011b\u0161n\u00fd remarketing vozidel \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/cs\/company-information\/blog\/market-trends\/our-core-task-is-to-support-the-successful-remarketing-of-vehicles-2\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Na\u0161\u00edm hlavn\u00edm \u00fakolem je podporovat \u00fasp\u011b\u0161n\u00fd remarketing vozidel\" \/>\n<meta property=\"og:description\" content=\"\u00dasp\u011b\u0161n\u00fd remarketing vozidla spo\u010d\u00edv\u00e1 p\u0159edev\u0161\u00edm v z\u00edsk\u00e1n\u00ed optim\u00e1ln\u00ed Cena kter\u00e1 je zase v\u00fdsledkem nalezen\u00ed spr\u00e1vn\u00e9 shody mezi nab\u00eddkou a popt\u00e1vkou. 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