{"id":42331,"date":"2023-11-20T23:00:17","date_gmt":"2023-11-20T22:00:17","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/say-hello-to-openlane\/"},"modified":"2024-12-19T14:46:27","modified_gmt":"2024-12-19T13:46:27","slug":"say-hello-to-openlane","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/de\/company-information\/blog\/company-news\/say-hello-to-openlane\/","title":{"rendered":"ADESA firmiert in Europa zu OPENLANE um"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1><span>ADESA firmiert in Europa zu OPENLANE um<\/span><\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2023-11-20T23:00:17+01:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>20 Nov. 2023<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p> <strong>ADESA Europe,<span><\/span><\/strong>&#x00a0;<strong>eine Tochtergesellschaft<span><\/span><\/strong>&#x00a0;<strong>des<span><\/span><\/strong>&#x00a0;<strong>f\u00fchrenden Anbieters von digitalen Marktplatzl\u00f6sungen f\u00fcr Gebrauchtwagen OPENLANE, Inc. (NYSE: KAR), freut <span><\/span><\/strong>&#x00a0;<strong>sich,<\/strong><span><\/span>&#x00a0;<strong>seine<\/strong><strong><span>&#x00a0;<\/span>Umfirmierung zu OPENLANE<\/strong><strong><span>&#x00a0;<\/span>Europe bekannt zu geben<\/strong><strong>.<\/strong><span>&#x00a0;<\/span><strong>Die \u00c4nderung<span><\/span><\/strong>&#x00a0;<strong>folgt auf die Konsolidierung der digitalen Marktpl\u00e4tze zu Beginn dieses Jahres und<span><\/span><\/strong>&#x00a0;<strong>spiegelt das<span><\/span><\/strong>&#x00a0;<strong>Ziel des Unternehmens wider, den Autogro\u00dfhandel einfach zu gestalten, damit die Kunden erfolgreicher sein k\u00f6nnen.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1-3 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"300\" height=\"288\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2023\/11\/Frame-1-300x288-1.png\" class=\"attachment-large size-large lazyload\" alt=\"OPENLANE in Europe\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/288;\" \/><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/p>\n<h2>Neue Marke, die den Autogro\u00dfhandel einfach macht, damit Kunden erfolgreicher sein k\u00f6nnen.<\/h2>\n<p style=\"text-align: justify;\">Im Mai dieses Jahres traf die Muttergesellschaft von OPENLANE Europe in Nordamerika die strategische Entscheidung, sowohl die Marke der Muttergesellschaft als auch die Marken der digitalen Marktpl\u00e4tze in den USA, Kanada und Europa unter einer einzigen Marke, OPENLANE, zusammenzufassen.<\/p>\n<p style=\"text-align: justify;\"><em>\u201e<\/em>Unsere Vision ist es, den weltweit gr\u00f6\u00dften digitalen Marktplatz f\u00fcr Gebrauchtfahrzeuge aufzubauen, und wir treiben diese Vision voran, indem wir alle Verk\u00e4ufer, K\u00e4ufer und Fahrzeuge unter <strong><span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/www.openlane.eu\">openlane.eu<\/a><\/span><\/strong> auf dem europ\u00e4ischen Kontinent und unter <strong><span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/www.openlane.co.uk\">openlane.co.uk<\/a><\/span><\/strong> in Gro\u00dfbritannien zusammenbringen\u201d, sagt Grainne van Berkum, Pr\u00e4sidentin des europ\u00e4ischen Unternehmens seit Anfang November 2023. \u201eIndem wir die Kraft einer globalen Marke nutzen, k\u00f6nnen wir Innovationen beschleunigen und das gesamte Kundenerlebnis verbessern.\u201d<span style=\"color: #0081ff;\"> <\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/p>\n<p style=\"text-align: justify;\">Die Umbenennung in OPENLANE steht f\u00fcr eine grundlegende Ver\u00e4nderung: Sie dr\u00fcckt das Engagement des Unternehmens aus, den Kauf und Verkauf von Gebrauchtwagen einfach zu gestalten, damit die Kunden erfolgreicher sein k\u00f6nnen.<\/p>\n<p style=\"text-align: justify;\">\u201eIn Europa machen wir den grenz\u00fcberschreitenden Verkauf weiterhin einfach, indem wir einen sicheren One-Stop-Shop mit erstklassigen grenz\u00fcberschreitenden Dienstleistungen und Echtzeit-Lieferoptionen anbieten. Unser gro\u00dfes und wachsendes Logistiknetzwerk auf dem europ\u00e4ischen Kontinent und in Gro\u00dfbritannien stellt sicher, dass unsere Kunden von nahtlosen Transaktionen und effizientem Vertrieb profitieren k\u00f6nnen\u201d, erkl\u00e4rt Grainne.<\/p>\n<p style=\"text-align: justify;\">\u201eGleichzeitig macht unser Marktplatz den Verkauf im Inland immer einfacher. Unser Angebot an lokalen Fahrzeugen zum Beispiel nimmt zu, dank einer schnell wachsenden H\u00e4ndlerbasis, die die einzigartige Leistung von OPENLANE Sell entdeckt hat. Diese modulare H\u00e4ndlerplattform wurde entwickelt, um H\u00e4ndlern dabei zu helfen, ihren Autoverkauf durch eine Reihe von flexiblen Modulen zu revolutionieren, die ihnen die Kontrolle \u00fcber jede Transaktion geben.\u201d<\/p>\n<p style=\"text-align: justify;\">\u201eDie Kombination aus unserer Flexibilit\u00e4t, unseren digitalen F\u00e4higkeiten, unserer Erfahrung in der Automobilbranche und unseren fundierten Marktkenntnissen gibt uns eine einzigartige Position in der Autogro\u00dfhandelsbranche und erm\u00f6glicht es uns, unsere Produkte und Dienstleistungen kontinuierlich zu verbessern, damit unsere Kunden noch erfolgreicher sein k\u00f6nnen\u201d, so Grainne abschlie\u00dfend.<\/p>\n<p style=\"text-align: justify;\">Im Jahr 2022 erm\u00f6glichten die OPENLANE Marktpl\u00e4tze den Verkauf von ca. 1,3 Millionen Fahrzeugen mit einem Bruttowarenwert von \u00fcber $ 23 Milliarden \u00fcber ein gro\u00dfes und wachsendes Netzwerk von Franchise- und unabh\u00e4ngigen H\u00e4ndlern, OEMs, Finanzinstituten, Vermietungs- und Abschleppunternehmen und Flottenbetreibern.<\/p>\n<h2 style=\"text-align: justify;\">\u00dcber OPENLANE Europe (vorher: ADESA Europe)<\/h2>\n<p style=\"text-align: justify;\">OPENLANE Europe, eine Gesch\u00e4ftseinheit des globalen Anbieters von Remarketing- und Technologiel\u00f6sungen f\u00fcr Fahrzeuge OPENLANE (NYSE: KAR), macht seinen Kunden den Gebrauchtwagengro\u00dfhandel leicht, damit sie erfolgreich sein k\u00f6nnen. Das Unternehmen bringt OEMs, Flottenbesitzer, Gro\u00dfh\u00e4ndler und H\u00e4ndler nahtlos mit K\u00e4ufern in mehr als 50 L\u00e4ndern in Europa zusammen. Sein robuster Online-Automarktplatz reduziert das Risiko, verbessert die Transparenz und rationalisiert die Transaktionen. OPENLANE Europe hat seinen Hauptsitz in Belgien und unterh\u00e4lt Vertriebsniederlassungen in Belgien, Frankreich, Deutschland, Italien, Niederlande, Spanien und dem Vereinigtes K\u00f6nigreich. Weitere Informationen finden Sie unter <span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/www.openlane.eu\">openlane.eu<\/a>.<\/span><\/p>\n<h2 style=\"text-align: justify;\">\u00dcber OPENLANE Inc.<\/h2>\n<p style=\"text-align: justify;\">OPENLANE, Inc. (NYSE: KAR) bietet Verk\u00e4ufern und K\u00e4ufern in der weltweiten Gebrauchtwagenbranche innovative, technologiegest\u00fctzte Remarketing-L\u00f6sungen. Die einzigartige End-to-End-Plattform des Unternehmens unterst\u00fctzt das Dienste f\u00fcr das gesamte Fahrzeug, die Finanzierung, die Logistik und andere Zusatz- und Nebenleistungen. Unsere integrierten Marktpl\u00e4tze verringern das Risiko, verbessern die Transparenz und rationalisieren Transaktionen f\u00fcr Kunden auf der ganzen Welt. Das Unternehmen hat seinen Hauptsitz in Carmel, Indiana, und besch\u00e4ftigt Mitarbeiter in den Vereinigten Staaten, Kanada, Europa, Uruguay und den Philippinen. Weitere Informationen und die neuesten Unternehmensnachrichten finden Sie unter <span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/corporate.openlane.com\/about\/\">corporate.openlane.com<\/a>. <\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Neue Marke, die den Autogro\u00dfhandel vereinfacht, damit Kunden erfolgreicher sein k\u00f6nnen.<\/p>\n","protected":false},"author":3,"featured_media":19901,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-42331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ 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