{"id":27210,"date":"2022-11-17T07:19:33","date_gmt":"2022-11-17T06:19:33","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/"},"modified":"2024-11-25T17:55:17","modified_gmt":"2024-11-25T16:55:17","slug":"what-determines-the-residual-value-of-a-car-for-you-as-a-dealer","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/hu\/company-information\/blog\/market-trends\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/","title":{"rendered":"Mi hat\u00e1rozza meg egy aut\u00f3 maradv\u00e1ny\u00e9rt\u00e9k\u00e9t az \u00d6n, mint keresked\u0151 sz\u00e1m\u00e1ra?"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Mi hat\u00e1rozza meg egy aut\u00f3 maradv\u00e1ny\u00e9rt\u00e9k\u00e9t az \u00d6n, mint keresked\u0151 sz\u00e1m\u00e1ra?<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2022-11-17T07:19:33+01:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>17 nov 2022<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Neh\u00e9z feladat lehet egy aut\u00f3t a \u00c1r c\u00edmre ragasztani, amikor a haszn\u00e1ltpiacon \u00e9rt\u00e9kes\u00edtik. V\u00e9g\u00fcl is, keresked\u0151k\u00e9nt nem akarja, hogy a \u00c1r t\u00fal alacsonyan \u00e9rt\u00e9kes\u00edtse az aut\u00f3t, \u00e9s kevesebbet keressen rajta, mint amennyit kereshetne, de a t\u00fal\u00e1raz\u00e1snak sincs \u00e9rtelme. Milyen t\u00e9nyez\u0151k befoly\u00e1solj\u00e1k az aut\u00f3 maradv\u00e1ny\u00e9rt\u00e9k\u00e9t?<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1000\" height=\"357\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2.png\" class=\"attachment-large size-large lazyload\" alt=\"Blog: What determines the residual value of a car for you as a dealer?\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2.png 1000w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2-300x107.png 300w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/357;\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>El\u0151sz\u00f6r is, ott van a kereslet \u00e9s k\u00edn\u00e1lat <strong>gazdas\u00e1gi t\u00f6rv\u00e9nye<\/strong>. Ha egy bizonyos term\u00e9k ir\u00e1nt nagy a kereslet \u00e9s kicsi a k\u00edn\u00e1lat, akkor hi\u00e1ny van, \u00e9s az \u00e1rak emelkednek. Ha viszont a k\u00edn\u00e1lat meghaladja a keresletet, az \u00e1rak cs\u00f6kkennek. A haszn\u00e1ltcikk-piacon az elm\u00falt h\u00f3napokban tapasztalt \u00c1r n\u00f6veked\u00e9sek j\u00f3l p\u00e9ld\u00e1zz\u00e1k ezt. Az \u00faj aut\u00f3k piac\u00e1nak sz\u0171k\u00f6ss\u00e9ge miatt egyre t\u00f6bb v\u00e1s\u00e1rl\u00f3 keresi a j\u00e1rm\u0171veket a haszn\u00e1lt aut\u00f3k piac\u00e1n. Ennek eredm\u00e9nyek\u00e9ppen nagyobb a kereslet, ugyanakkor kisebb a k\u00edn\u00e1lat, mivel kevesebb \u00faj aut\u00f3 van, ami a \u00c1r n\u00f6veked\u00e9s\u00e9t eredm\u00e9nyezi. A jelenlegi piaci helyzetre val\u00f3 reag\u00e1l\u00e1s ez\u00e9rt l\u00e9tfontoss\u00e1g\u00fa. A Tesla p\u00e9ld\u00e1ul az elm\u00falt h\u00f3napokban sz\u00e1mos lez\u00e1r\u00e1s miatt probl\u00e9m\u00e1kat tapasztalt a sanghaji gy\u00e1r\u00e1val kapcsolatban. A Modell 3 termel\u00e9s\u00fck ennek k\u00f6vetkezt\u00e9ben romlott. Az amerikai m\u00e1rka p\u00e9ld\u00e1ul a 25% oldalon Eur\u00f3pa regisztr\u00e1ci\u00f3k tekintet\u00e9ben visszaes\u00e9st regisztr\u00e1lt. Mindezt \u00fagy, hogy a legt\u00f6bb eur\u00f3pai orsz\u00e1gban nagy a kereslet az Elektromos aut\u00f3k ir\u00e1nt. M\u00e1s sz\u00f3val azok, akik a Modell 3 Aut\u00f3m\u00e1rka m\u00e9g t\u00f6bb hasznot hozhattak a haszn\u00e1lt piacon. Mivel a piaci helyzet term\u00e9szetesen az adott orsz\u00e1g oldalt\u00f3l f\u00fcgg, keresked\u0151k\u00e9nt el\u0151ny\u00f6s egy olyan nemzetk\u00f6zi platformmal egy\u00fcttm\u0171k\u00f6dni, mint az OPENLANE Eur\u00f3pa. Tavaly p\u00e9ld\u00e1ul \u00e9v az Egyes\u00fclt Kir\u00e1lys\u00e1gban a haszn\u00e1lt EV-k \u00e1ra 2,6 sz\u00e1zal\u00e9kponttal cs\u00f6kkent, m\u00edg a Ausztria \u00e9s a Belgium t\u00f6bb mint 10 sz\u00e1zal\u00e9kponttal emelkedett.<\/p>\n<h2>A glob\u00e1lis k\u00e9p<\/h2>\n<p>A nemzetk\u00f6zi piacr\u00f3l sz\u00f3lva a legjobb, ha a glob\u00e1lis k\u00e9pet is megvizsg\u00e1ljuk a Karossz\u00e9ria T\u00edpusa, a motoriz\u00e1ci\u00f3 stb. szempontj\u00e1b\u00f3l. Az Egyes\u00fclt Kir\u00e1lys\u00e1g hagyom\u00e1nyosan a orsz\u00e1g, ahol a legt\u00f6bb kabri\u00f3t adj\u00e1k el, a Belgium oldalon a Kombi jobban teljes\u00edt, mint m\u00e1s eur\u00f3pai orsz\u00e1gokban. A SUV-k minden piacon n\u00e9pszer\u0171ek, de k\u00fcl\u00f6n\u00f6sen Skandin\u00e1vi\u00e1ban az emberek kifejezetten az \u00f6sszker\u00e9khajt\u00e1s\u00fa modelleket keresik. V\u00e9gezet\u00fcl, az EV-piac sokkal \u00e9rettebb a Finnorsz\u00e1g vagy a Hollandia oldalon, mint a keleti Eur\u00f3pa oldalon, ahol a t\u00f6lt\u0151\u00e1llom\u00e1sok minim\u00e1lis sz\u00e1ma ( \u00d6sszeg ) szint\u00e9n kisebb \u00e9rdekl\u0151d\u00e9st biztos\u00edt a helyiek r\u00e9sz\u00e9r\u0151l. Ugyanez vonatkozik a helyi m\u00e1rka preferenci\u00e1j\u00e1ra is. A Opel jobban eladhat\u00f3 a N\u00e9metorsz\u00e1g oldalon, \u00e9s a francia nagyobb val\u00f3sz\u00edn\u0171s\u00e9ggel v\u00e1s\u00e1rolnak Renault vagy Peugeot oldalon. M\u00e1sr\u00e9szt az Egyes\u00fclt Kir\u00e1lys\u00e1gban a Ford Fiesta a legn\u00e9pszer\u0171bb aut\u00f3, a Dacia j\u00f3l teljes\u00edt a keleti Eur\u00f3pa \u00e9s a Belgium azon kev\u00e9s orsz\u00e1gok egyike, ahol a BMW siker\u00fcl a Mercedest az elad\u00e1sok tekintet\u00e9ben fel\u00fclm\u00falni. Teh\u00e1t mindenk\u00e9ppen ellen\u0151rizze ezeket a f\u00f6ldrajzi saj\u00e1toss\u00e1gokat, ha aut\u00f3j\u00e1t a nemzetk\u00f6zi piacon k\u00edv\u00e1nja forgalomba helyezni. V\u00e9gezet\u00fcl fontos a lehet\u0151s\u00e9gek k\u00e9p\u00e9t is megvizsg\u00e1lni: Seat \u00e9s a korm\u00e1ny Ker\u00e9k f\u0171t\u00e9s valami vonz\u00f3 a v\u00e1s\u00e1rl\u00f3k sz\u00e1m\u00e1ra, k\u00fcl\u00f6n\u00f6sen a hidegebb r\u00e9gi\u00f3kban, \u00e9s a biztons\u00e1ggal kapcsolatos opci\u00f3k k\u00fcl\u00f6n\u00f6sen j\u00f3l teljes\u00edtenek az \u00e9szaki \u00e9s nyugati Eur\u00f3pa. A Fleet Eur\u00f3pa kisz\u00e1m\u00edtotta, hogy a dr\u00e1g\u00e1bb aut\u00f3k haszn\u00e1ltpiaca lassul a N\u00e9metorsz\u00e1g oldalon. A platform legkor\u00e1bban a k\u00f6vetkez\u0151 \u00e9v oldalig nem sz\u00e1m\u00edt a \u00c1r cs\u00f6kken\u00e9s\u00e9re, de a legjobb, ha hossz\u00fa t\u00e1vra tervez\u00fcnk. A Olaszorsz\u00e1g, a D\u00edzel oldalon a maradv\u00e1ny\u00e9rt\u00e9k t\u00f6bb mint 1,5%-os n\u00f6veked\u00e9s\u00e9vel \u00e9l\u00e9nk\u00fcl\u00e9st tapasztal. V\u00e9g\u00fcl a Franciaorsz\u00e1g, a teljes haszn\u00e1ltpiac lassul, de itt is els\u0151sorban a dr\u00e1g\u00e1bb, f\u0151leg a n\u00e9met aut\u00f3kr\u00f3l van sz\u00f3. A v\u00e1ls\u00e1g \u00e9s a magasabb \u00e1rak miatt sokan elhalasztj\u00e1k a francia V\u00e1s\u00e1rl\u00e1sok. Az egyetlen olyan szegmens, ahol zene van a leveg\u0151ben, a Hibrid (+35% a legut\u00f3bbi \u00e9v) \u00e9s a Elektromos (+66%) kocsikhoz k\u00e9pest. M\u00e1s sz\u00f3val, a megfelel\u0151 eszk\u00f6z\u00f6k megl\u00e9te kulcsfontoss\u00e1g\u00fa, de az is, hogy ezeket az eszk\u00f6z\u00f6ket a megfelel\u0151 m\u00f3don j\u00e1tssza ki: vegye figyelembe az \u00fcgyf\u00e9l sz\u00e1m\u00e1ra fontos pontokat, legyenek azok a m\u00e1rk\u00e1val, motorral vagy opci\u00f3val kapcsolatosak.<\/p>\n<h2>Gyors gy\u0151zelmek<\/h2>\n<p>V\u00e9g\u00fcl pedig nem csak a k\u00fcl\u00f6nb\u00f6z\u0151 eur\u00f3pai piacokon n\u00e9pszer\u0171 modelleket kell megvizsg\u00e1lni, hanem az \u00fagynevezett &#8222;gyors fi\u00fakat&#8221; is. V\u00e9gt\u00e9re is, egyes aut\u00f3k nem \u00e9rnek el nagy \u00e9rt\u00e9kes\u00edt\u00e9si volument, de nagyon gyorsan eladj\u00e1k \u0151ket. Ez term\u00e9szetesen \u00e9rdekes az \u00e9rt\u00e9kes\u00edt\u00e9si teljes\u00edtm\u00e9nye \u00e9s az \u00e1llom\u00e1nya szempontj\u00e1b\u00f3l. A \u00e9v els\u0151 fel\u00e9ben p\u00e9ld\u00e1ul a Volkswagen e-Golf a Elektromos Eur\u00f3pa oldalon a leggyorsabban \u00e9rt\u00e9kes\u00edtett aut\u00f3. Ez a n\u00e9met EV &#8211; amelyet m\u00e1r nem gy\u00e1rtanak &#8211; \u00e1tlagosan 16 napig marad rakt\u00e1ron, ezt k\u00f6veti a Opel Corsa \u00e9s a Tesla Modell Y. A &#8222;leggyorsabb&#8221; Hibrid a Kia Optima (20 nap), majd a Toyota Auris \u00e9s a Kia Niro (mindkett\u0151 k\u00f6r\u00fclbel\u00fcl 30 nap), a Fleet Eur\u00f3pa oldalon el\u00e9rhet\u0151 adatok szerint. A teljes kereskedelmi volument tekintve az elektromos aut\u00f3k nyilv\u00e1nval\u00f3an nem tudnak l\u00e9p\u00e9st tartani a bels\u0151 \u00e9g\u00e9s\u0171 Motor aut\u00f3kkal. Az \u00faj aut\u00f3k piac\u00e1n az elad\u00e1soknak ma m\u00e1r csak a 10% oldalon tal\u00e1lhat\u00f3k, kor\u00e1bban pedig m\u00e9g enn\u00e9l is kevesebbet tettek ki. \u00cdgy a VW Golf \u00e9s Polo, valamint a Renault Clio mellett h\u00e1rom bels\u0151\u00e9g\u00e9s\u0171 motorral hajtott aut\u00f3 ker\u00fclt az els\u0151 h\u00e1rom helyre. De mely EV-k \u00e9rnek el nagy \u00e9rt\u00e9kes\u00edt\u00e9si volument a Eur\u00f3pa oldalon? Ezek a k\u00f6vetkez\u0151k: Renault ZOE, Tesla Modell 3 \u00e9s a BMW i3.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Neh\u00e9z feladat lehet a \u00c1r felragaszt\u00e1sa egy aut\u00f3ra, amikor azt a haszn\u00e1ltpiacon \u00e9rt\u00e9kes\u00edtik. V\u00e9g\u00fcl is, keresked\u0151k\u00e9nt nem akarja, hogy a \u00c1r t\u00fal alacsonyan \u00e9rt\u00e9kes\u00edtse az aut\u00f3t, \u00e9s kevesebbet keressen rajta, mint amennyit kereshetne, de a t\u00fal\u00e1raz\u00e1snak sincs \u00e9rtelme. Milyen t\u00e9nyez\u0151k befoly\u00e1solj\u00e1k az aut\u00f3 maradv\u00e1ny\u00e9rt\u00e9k\u00e9t?<\/p>\n","protected":false},"author":3,"featured_media":18891,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[718],"tags":[],"class_list":["post-27210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Mi hat\u00e1rozza meg egy aut\u00f3 maradv\u00e1ny\u00e9rt\u00e9k\u00e9t az \u00d6n, mint keresked\u0151 sz\u00e1m\u00e1ra? \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/hu\/company-information\/blog\/market-trends\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mi hat\u00e1rozza meg egy aut\u00f3 maradv\u00e1ny\u00e9rt\u00e9k\u00e9t az \u00d6n, mint keresked\u0151 sz\u00e1m\u00e1ra?\" \/>\n<meta property=\"og:description\" content=\"Neh\u00e9z feladat lehet a \u00c1r felragaszt\u00e1sa egy aut\u00f3ra, amikor azt a haszn\u00e1ltpiacon \u00e9rt\u00e9kes\u00edtik. 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