{"id":27281,"date":"2021-05-04T05:18:18","date_gmt":"2021-05-04T03:18:18","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/how-adesa-is-aiming-for-the-top\/"},"modified":"2024-12-03T14:27:24","modified_gmt":"2024-12-03T13:27:24","slug":"how-adesa-is-aiming-for-the-top","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/hu\/company-information\/blog\/company-news\/how-adesa-is-aiming-for-the-top\/","title":{"rendered":"Hogyan igyekszik az OPENLANE a cs\u00facsra t\u00f6rni?"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Hogyan t\u00f6rekszik az OPENLANE a cs\u00facsra<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div> <div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Eredeti sz\u00f6veg: Fleet Eur\u00f3pa Az<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2021-05-04T05:18:18+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>04 m\u00e1j 2021<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>OPENLANE nem ak\u00e1rmilyen Internetes aut\u00f3 \u00e1rver\u00e9s platform. Egyed\u00fcl\u00e1ll\u00f3 \u00fczleti oldala Modell \u00e9s p\u00e1neur\u00f3pai kiterjed\u00e9se biztos\u00edtja, hogy a tranzakci\u00f3k gyorsak, egyszer\u0171ek \u00e9s probl\u00e9mamentesek legyenek. Az \u00fcgyfelek el\u00e9gedettek, sz\u00e1muk gyorsan n\u00f6vekszik. \u00cdgy t\u00f6rekszik az OPENLANE a cs\u00facsra.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Az OPENLANE a 2004 honlapon t\u00f6rt\u00e9n\u0151 megalakul\u00e1sa \u00f3ta t\u00f6bb mint 100.000 haszn\u00e1lt j\u00e1rm\u0171vet dolgozott fel Aukci\u00f3k. Csak az elm\u00falt \u00e9v csak a 42.000 B2B platformj\u00e1n kereszt\u00fcl g\u00e9pkocsikat \u00e9rt\u00e9kes\u00edtettek, ami a 18,7% n\u00f6veked\u00e9st jelent a 2016-hoz k\u00e9pest. A Belgium indul\u00e1s \u00f3ta a v\u00e1llalat a N\u00e9metorsz\u00e1g (2006), a Olaszorsz\u00e1g, a Spanyolorsz\u00e1g \u00e9s a Franciaorsz\u00e1g (2007), valamint a Hollandia (2012) &#8211; az OPENLANE platformj\u00e1n minden egyes h\u00f3nap oldalon k\u00edn\u00e1lt t\u00f6bb mint 25.500 aut\u00f3 f\u0151 sz\u00e1rmaz\u00e1si orsz\u00e1gai &#8211; fel\u00e9 terjeszkedett. <\/p>\n<h2>8.300 Aj\u00e1nlattev\u0151k<\/h2>\n<p> Ezek a l\u00edzingc\u00e9gekt\u0151l \u00e9s a B\u00e9rl\u00e9s weboldalr\u00f3l sz\u00e1rmaz\u00f3, szerz\u0151d\u00e9ssel rendelkez\u0151 aut\u00f3k, valamint a gy\u00e1rt\u00f3kt\u00f3l, keresked\u0151kt\u0151l, import\u0151r\u00f6kt\u0151l \u00e9s flottatulajdonosokt\u00f3l sz\u00e1rmaz\u00f3, m\u00e1sodik \u00e9letre k\u00e9sz j\u00e1rm\u0171vek. \u00d6sszesen t\u00f6bb mint 1.500 partner \u00e9rt\u00e9kes\u00edti haszn\u00e1lt j\u00e1rm\u0171veit a platformon kereszt\u00fcl. A j\u00e1rm\u0171veket t\u00f6bb mint 50 orsz\u00e1gba \u00e9rt\u00e9kes\u00edtik, els\u0151sorban a keleti Eur\u00f3pa C\u00e9l\u00e1llom\u00e1s. T\u00f6bb mint 40.000 keresked\u0151 van regisztr\u00e1lva \u00fcgyf\u00e9lk\u00e9nt, \u00e9s az OPENLANE platformon b\u00e1rmikor k\u00f6r\u00fclbel\u00fcl 8.300 aj\u00e1nlattev\u0151k akt\u00edvak. &#8222;Minden eddigin\u00e9l jobban \u00f6sszpontos\u00edtunk arra, hogy a legjobban eladhat\u00f3 haszn\u00e1lt aut\u00f3kat k\u00edn\u00e1ljuk n\u00f6vekv\u0151 \u00fcgyf\u00e9lportf\u00f3li\u00f3nknak&#8221; &#8211; magyar\u00e1zza a Johan Meyssen, a OPENLANE vez\u00e9rigazgat\u00f3ja. <\/p>\n<h2>A biztons\u00e1g megteremt\u00e9se Az OPENLANE<\/h2>\n<p> egyed\u00fcl\u00e1ll\u00f3 m\u00f3don nem csup\u00e1n a vev\u0151k \u00e9s az elad\u00f3k tal\u00e1lkoz\u00f3helyek\u00e9nt m\u0171k\u00f6dik. Az OPENLANE minden egyes keresked\u00e9sben r\u00e9szt vesz, megv\u00e1s\u00e1rolja a j\u00e1rm\u0171vet az elad\u00f3kt\u00f3l, \u00e9s eladja a vev\u0151nek. Ez biztons\u00e1got, \u00e1tl\u00e1that\u00f3s\u00e1got \u00e9s egys\u00e9gess\u00e9get teremt. Az OPENLANE szak\u00e9rt\u0151i minden egyes j\u00e1rm\u0171r\u0151l teljes k\u00e1rjelent\u00e9st, fot\u00f3gal\u00e9ri\u00e1t \u00e9s \u00e9rt\u00e9kbecsl\u00e9st k\u00e9sz\u00edtenek. Az OPENLANE a hat\u00e1rokon \u00e1tny\u00fal\u00f3 (EU-n bel\u00fcli \u00e9s k\u00edv\u00fcli) kereskedelemmel kapcsolatos adminisztr\u00e1ci\u00f3s feladatokat is ell\u00e1tja, \u00e9s logisztikai megold\u00e1sokat k\u00edn\u00e1l. <\/p>\n<h2>Mobilalkalmaz\u00e1s<\/h2>\n<p> Minden k\u00e9rd\u00e9sre azonnal v\u00e1laszt kapunk, online vagy a Telefonsz\u00e1m oldalon kereszt\u00fcl, az \u00fcgyf\u00e9l nyelv\u00e9n, aki minden egyes keresked\u00e9s ut\u00e1n megh\u00edv\u00e1st kap az OPENLANE \u00e9rt\u00e9kel\u00e9s\u00e9re. Az \u00fcgyf\u00e9lk\u00f6zpont\u00fa megk\u00f6zel\u00edt\u00e9snek k\u00f6sz\u00f6nhet\u0151en az \u00fcgyfelek \u00e1tlagos el\u00e9gedetts\u00e9ge az ipar\u00e1gban vezet\u0151 szinten van 8.3\/10. Az \u00fcgyfelek 89% \u00f6sszesen &#8222;el\u00e9gedett&#8221; vagy &#8222;nagyon el\u00e9gedett&#8221;. Ennek ellen\u00e9re az OPENLANE szisztematikusan nyomon k\u00f6veti az alacsony pontsz\u00e1m\u00fa visszajelz\u00e9seket, hogy jav\u00edtsa a Szolg\u00e1ltat\u00e1sok honlapot. Az ilyen visszajelz\u00e9seket k\u00f6vet\u0151en napvil\u00e1got l\u00e1tott Szolg\u00e1ltat\u00e1sok egyik p\u00e9ld\u00e1ja az &#8222;Optimo&#8221;. Optimo az \u00fcgyfelek sz\u00e1m\u00e1ra k\u00e9sedelmes fizet\u00e9st, extra ellen\u0151rz\u00e9seket \u00e9s Els\u0151bbs\u00e9gi sz\u00e1ll\u00edt\u00e1s. Egy m\u00e1sik p\u00e9lda egy mobilalkalmaz\u00e1s, amelyet az\u00e9rt ind\u00edtottak, hogy jav\u00edts\u00e1k az \u00fcgyfelek aukci\u00f3s \u00e9lm\u00e9ny\u00e9t \u00fatk\u00f6zben. &#8222;Tov\u00e1bb fogjuk fejleszteni a folyamatainkat, hogy a Aut\u00f3m\u00e1rka az OPENLANE-on t\u00f6rt\u00e9n\u0151 v\u00e1s\u00e1rl\u00e1s \u00e9s elad\u00e1s egyszer\u0171, gyors \u00e9s probl\u00e9mamentes legyen&#8221; &#8211; mondja a Johan Meyssen. <\/p>\n<h2>Number one<\/h2>\n<p> A febru\u00e1r 2018-ban az OPENLANE felv\u00e1s\u00e1rolta a GWListe.DE, n\u00f6velve a volumen\u00e9t \u00e9s b\u0151v\u00edtve beszerz\u00e9seit a kulcsfontoss\u00e1g\u00fa n\u00e9met piacon. A l\u00e9p\u00e9s az OPENLANE ambici\u00f3zus n\u00f6veked\u00e9si terveinek r\u00e9sze, amelyet a Vortex Capital Partners \u00e9s az ABN AMRO Participaties t\u00f6bbs\u00e9gi r\u00e9szv\u00e9nyesek t\u0151k\u00e9je \u00e9s know-how-ja t\u00e1mogat. Ez \u00e9v, az OPENLANE c\u00e9lja, hogy n\u00f6velje a volument 25% az 70.000 eladott egys\u00e9gek sz\u00e1m\u00e1val, \u00e9s ez a sz\u00e1m a tervek szerint 100.000 a 2021. C\u00e9lja: a Eur\u00f3paegyik vezet\u0151 3 \u00fajra\u00e9rt\u00e9kes\u00edt\u0151 aukci\u00f3s oldal\u00e1v\u00e1 v\u00e1lni, \u00e9s az els\u0151 sz\u00e1m\u00fa partnerr\u00e9 a Eur\u00f3pa \u00e9s azon t\u00falra ir\u00e1nyul\u00f3 exportban.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Az OPENLANE nem ak\u00e1rmilyen Internetes aut\u00f3 \u00e1rver\u00e9s platform. Egyed\u00fcl\u00e1ll\u00f3 \u00fczleti oldala Modell \u00e9s p\u00e1neur\u00f3pai kiterjed\u00e9se biztos\u00edtja, hogy a tranzakci\u00f3k gyorsak, egyszer\u0171ek \u00e9s probl\u00e9mamentesek legyenek. Az \u00fcgyfelek el\u00e9gedettek, sz\u00e1muk gyorsan n\u00f6vekszik. \u00cdgy t\u00f6rekszik az OPENLANE a cs\u00facsra.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-27281","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hogyan igyekszik az OPENLANE a cs\u00facsra t\u00f6rni? \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/hu\/company-information\/blog\/company-news\/how-adesa-is-aiming-for-the-top\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hogyan igyekszik az OPENLANE a cs\u00facsra t\u00f6rni?\" \/>\n<meta property=\"og:description\" content=\"Az OPENLANE nem ak\u00e1rmilyen Internetes aut\u00f3 \u00e1rver\u00e9s platform. 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Az \u00fcgyfelek el\u00e9gedettek, sz\u00e1muk gyorsan n\u00f6vekszik. \u00cdgy t\u00f6rekszik az OPENLANE a cs\u00facsra.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/info.openlane.eu\/hu\/company-information\/blog\/company-news\/how-adesa-is-aiming-for-the-top\/\" \/>\n<meta property=\"og:site_name\" content=\"OPENLANE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OPENLANE.Europe\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-04T03:18:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-03T13:27:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2023\/11\/Frame-1-300x288-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"288\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"marinka.kerryn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@OPENLANE_Europe\" \/>\n<meta name=\"twitter:site\" content=\"@OPENLANE_Europe\" \/>\n<meta name=\"twitter:label1\" content=\"Szerz\u0151:\" \/>\n\t<meta name=\"twitter:data1\" content=\"marinka.kerryn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Becs\u00fclt olvas\u00e1si id\u0151\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 perc\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/company-information\\\/blog\\\/company-news\\\/how-adesa-is-aiming-for-the-top\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/company-information\\\/blog\\\/company-news\\\/how-adesa-is-aiming-for-the-top\\\/\"},\"author\":{\"name\":\"marinka.kerryn\",\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/#\\\/schema\\\/person\\\/a5a247c6e485cca55450536940b70ddb\"},\"headline\":\"Hogyan igyekszik az OPENLANE a cs\u00facsra t\u00f6rni?\",\"datePublished\":\"2021-05-04T03:18:18+00:00\",\"dateModified\":\"2024-12-03T13:27:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/company-information\\\/blog\\\/company-news\\\/how-adesa-is-aiming-for-the-top\\\/\"},\"wordCount\":885,\"publisher\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/#organization\"},\"articleSection\":[\"V\u00e1llalati h\u00edrek\"],\"inLanguage\":\"hu\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/company-information\\\/blog\\\/company-news\\\/how-adesa-is-aiming-for-the-top\\\/\",\"url\":\"https:\\\/\\\/info.openlane.eu\\\/hu\\\/company-information\\\/blog\\\/company-news\\\/how-adesa-is-aiming-for-the-top\\\/\",\"name\":\"Hogyan igyekszik az OPENLANE a cs\u00facsra t\u00f6rni? 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