{"id":41934,"date":"2021-10-15T11:41:26","date_gmt":"2021-10-15T09:41:26","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/car-stocks-at-an-all-time-low-the-crisis-after-the-crisis-dsfsdf\/"},"modified":"2024-12-17T12:59:00","modified_gmt":"2024-12-17T11:59:00","slug":"car-stocks-at-an-all-time-low-the-crisis-after-the-crisis-dsfsdf","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/it\/company-information\/blog\/tips-and-tricks\/car-stocks-at-an-all-time-low-the-crisis-after-the-crisis-dsfsdf\/","title":{"rendered":"Il margine \u00e8 un buon percorso per ottenere un beneficio. Ma potrebbe non essere l&#8217;unico!"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Il margine \u00e8 un buon percorso per ottenere un beneficio. Ma potrebbe non essere l&#8217;unico!<\/h1>\n<p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2021-10-15T11:41:26+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>15 Ott 2021<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Nel nostro precedente articolo, abbiamo analizzato come una migliore comprensione del prezzo finale di ogni veicolo sia un fattore chiave per un processo d&#8217;asta di successo. Per i venditori, il targeting su un&#8217;ampia gamma di mercati assicura che il paese pi\u00f9 venduto sia tra questi, favorendo l&#8217;ottimizzazione del risultato di vendita. E per gli acquirenti, evidenziando il prezzo al consumo locale, consente loro di mettere all&#8217;asta un prezzo pi\u00f9 alto rispetto ai colleghi di altri mercati, ottenendo comunque un buon profitto.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Oggi capiremo come un&#8217;ampia conoscenza del mercato, non solo focalizzata sul prezzo o sul margine, possa migliorare i risultati di un&#8217;asta, facendo incontrare i prodotti giusti (e i loro venditori) con il target giusto.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"778\" height=\"248\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/seller-blog.webp\" class=\"attachment-large size-large lazyload\" alt=\"Blog: Margin is a good path to make a benefit\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/seller-blog.webp 778w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/seller-blog-300x96.webp 300w\" data-sizes=\"auto, (max-width: 778px) 100vw, 778px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 778px; --smush-placeholder-aspect-ratio: 778\/248;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Il presupposto principale della nostra analisi \u00e8 che, per un venditore, il modo migliore per vendere un veicolo, sia a livello locale che transfrontaliero, non \u00e8 definito solo dal prezzo finale al consumatore, ma anche dal tempo previsto per la vendita. Parallelamente, per gli acquirenti, la comprensione della velocit\u00e0 di rotazione pu\u00f2 evidenziare i veicoli che sono redditizi sul lungo periodo, anche con un margine inferiore. Per prima cosa, inizieremo con uno scenario fittizio, per spiegare il meccanismo. Pi\u00f9 avanti, faremo degli esempi reali per dimostrare come l&#8217;effetto pu\u00f2 avere un impatto sulle aste. Prendiamo in considerazione un rivenditore. Acquista un&#8217;auto all&#8217;asta per 10.000 \u20ac con un prezzo al consumo previsto di 15.000 \u20ac, secondo l&#8217;analisi dei prezzi di Gocar Data. Lo stesso giorno, anche il concessionario di fronte si aggiudica un&#8217;asta per un&#8217;auto a 10.000 \u20ac. Ma la nostra analisi dei prezzi prevede un obiettivo di 12.000 \u20ac come prezzo di vendita. Intuitivamente, tutti pensano che il primo croupier sia in una posizione migliore. Il potenziale di margine pi\u00f9 elevato comporta maggiori vantaggi. Il problema \u00e8 che fornisce solo una visione parziale della situazione reale. Utilizzando l&#8217;osservazione del mercato di Gocar Data, possiamo prevedere un tempo di vendita previsto di 35 giorni per il primo veicolo e solo 10 giorni per il secondo. In questa situazione, dopo 10 giorni, il secondo concessionario pu\u00f2 acquistare, di nuovo, un nuovo veicolo con i ricavi della prima vendita. E ancora una volta dopo 10 giorni. Nello stesso intervallo di tempo necessario al primo concessionario per vendere il suo veicolo (circa 35 giorni), producendo 5.000 \u20ac di margine, il suo concorrente ha realizzato 3 vendite, con un totale di 6.000 \u20ac in tasca. E 3 clienti in viaggio, quindi maggiori opportunit\u00e0 di ricavi post-vendita. Per ogni mercato, possiamo dettagliare i modelli di veicoli con il pi\u00f9 alto potenziale di rotazione, quindi con il pi\u00f9 basso tempo di vendita. Ancora una volta, la volatilit\u00e0 tra i mercati \u00e8 elevata e offre molte opportunit\u00e0. Anche se il prezzo di mercato al consumo potrebbe sembrare uguale tra la maggior parte dei mercati, quelli con un tempo di vendita pi\u00f9 breve sono i luoghi migliori per massimizzare il valore delle attivit\u00e0.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"600\" height=\"580\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/de-best-rotations.webp\" class=\"attachment-large size-large lazyload\" alt=\"For each market, we can detail the vehicle models with the highest potential of rotation, so with the lowest time to sell.\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/de-best-rotations.webp 600w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/de-best-rotations-300x290.webp 300w\" data-sizes=\"auto, (max-width: 600px) 100vw, 600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/580;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>In questa tabella (figure tedesche), ci siamo concentrati solo sulle marche principali. Ma ogni giorno, per ogni mercato, i nuovi veicoli messi all&#8217;asta sono opportunit\u00e0 d&#8217;oro. L&#8217;elemento chiave per ottimizzare questo aspetto \u00e8 fornire a tutte le parti coinvolte una visione trasparente e completa dei parametri di mercato. Anche i modelli pi\u00f9 mainstream hanno un&#8217;ampia distribuzione quando analizziamo il tempo di vendita previsto per ogni paese.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"700\" height=\"422\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/peugeot-308-sw.webp\" class=\"attachment-large size-large lazyload\" alt=\"Even the most mainstream models have a wide distribution when we analyze the expected time to sell for each country.\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/peugeot-308-sw.webp 700w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/peugeot-308-sw-300x181.webp 300w\" data-sizes=\"auto, (max-width: 700px) 100vw, 700px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 700px; --smush-placeholder-aspect-ratio: 700\/422;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Per questo modello, Luxemburg sembrerebbe il paese ideale, con il pi\u00f9 alto valore di mercato. Ma combinando l&#8217;analisi del tempo di vendita, scopriamo anche buone opportunit\u00e0 per gli acquirenti rumeni, ungheresi e belgi. <\/p>\n<h2>Conclusione<\/h2>\n<p> Vediamo ancora una volta che una decisione guidata dai dati pu\u00f2 aiutare l&#8217;ottimizzazione dei ricavi per tutti gli attori. Per i venditori, capire quali sono i prodotti giusti da vendere utilizzando le aste transfrontaliere crea ovviamente valore. Allo stesso tempo, per gli acquirenti, la comprensione del mercato locale con i dati giusti aiuta a concentrarsi sui veicoli redditizi, anche se il margine non \u00e8 enorme. I veicoli con un&#8217;offerta bassa, o con una richiesta popolare (o meglio ancora entrambi!) sono un&#8217;ottima aggiunta per qualsiasi stock!<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Nel nostro precedente articolo, abbiamo analizzato come una migliore comprensione del prezzo finale di ogni veicolo sia un fattore chiave per un processo d&#8217;asta di successo. Per i venditori, il targeting su un&#8217;ampia gamma di mercati assicura che il paese pi\u00f9 venduto sia tra questi, favorendo l&#8217;ottimizzazione del risultato di vendita.<\/p>\n","protected":false},"author":3,"featured_media":18662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[741],"tags":[],"class_list":["post-41934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-and-tricks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Il margine \u00e8 un buon percorso per ottenere un beneficio. 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