{"id":42019,"date":"2021-05-04T05:18:18","date_gmt":"2021-05-04T03:18:18","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/7-heights-and-lows-from-70-years-of-porsche-history\/"},"modified":"2024-12-19T12:54:50","modified_gmt":"2024-12-19T11:54:50","slug":"7-heights-and-lows-from-70-years-of-porsche-history","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/it\/company-information\/blog\/company-news\/7-heights-and-lows-from-70-years-of-porsche-history\/","title":{"rendered":"7 alti e bassi di 70 anni di storia della Porsche"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_bottom type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container us_custom_db81f19d has_text_color has_bg_color\"><div class=\"vc_column-overlay\" style=\"background:linear-gradient(180deg, rgba(255, 255, 255, 0) -15.08%, #262626 79.61%)\"><\/div><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>7 alti e bassi di 70 anni di storia Porsche<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:0.5rem\"><\/div><time class=\"w-post-elm post_date us_custom_ff4490b4 has_text_color entry-date published\" datetime=\"2021-05-04T05:18:18+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>04 Mag 2021<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p> <strong>Esattamente 70 anni fa, quest&#8217;anno, la primissima Porsche, basata sul Maggiolino Volkswagen 356, consegn\u00f2 i suoi primissimi metri nella citt\u00e0 austriaca di Gm\u00fcnd. Come ha fatto Porsche a diventare da uno dei pochi marchi del dopoguerra a diventare una delle case automobilistiche pi\u00f9 rinomate al mondo? OPENLANE \u00e8 andato a curiosare nei ricchi archivi Porsche e ha raggiunto 7 importanti pietre miliari.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\" id=\"timeline--container\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1948<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>L&#8217;inizio &#8211; 356<\/h4>\n<p>La leggenda narra che Ferry Porsche, subito dopo la Seconda Guerra Mondiale, non trov\u00f2 nessuna auto in grado di soddisfare le sue elevate aspettative&#8230; e quindi inizi\u00f2 a costruirne una da solo. Il risultato \u00e8 stato raggiunto nel 1948 con la 356 che porta il suo nome, un&#8217;auto sportiva su base Volkswagen con motore boxer da 1,1 litri raffreddato ad aria. Poco dopo l&#8217;inizio della produzione di serie (nel 1950, ndr), l&#8217;auto con un peso di soli 585 chilogrammi si \u00e8 fatta un nome e una fama con la sua capacit\u00e0 di manovrabilit\u00e0 senza precedenti per l&#8217;epoca. La 356 rimarr\u00e0 in produzione fino al 1965, con un totale di 79.000 esemplari costruiti.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1963<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>La svolta: 911 Gi\u00e0<\/h4>\n<p>Nel 1963 Porsche propone un successore della 356: la 901, equipaggiata con un 2-liter sei cilindri da &#8211; tenetevi forte &#8211; 130 CV. Dopo un reclamo da parte di Peugeot, che aveva registrato tutti i tipi di nome con un 0 nel mezzo, l&#8217;auto viene rinominata in 911, una figura che ora \u00e8 una volta per tutte legata all&#8217;auto sportiva pi\u00f9 completa che il mondo abbia mai prodotto. Con 911, Porsche illustra quanto sia forte il concetto di base delle sue auto sportive: da oltre 50 anni e 1 milione di esemplari dopo, la \u00fcber-Porsche si presenta in forma quasi immutata. Questo \u00e8 anche il motivo per cui \u00e8 diventata nel corso degli anni l&#8217;icona Porsche per eccellenza in tutto il mondo. Con tutte le conseguenze sui prezzi del mercato dell&#8217;usato. Si senta libero di controllare l&#8217;offerta<span><\/span><a href=\"https:\/\/www.openlane.eu\/it\/findcar?makesModels=Porsche%2C911%20Carrera%2C911%20Turbo%7C\" target=\"_blank\" rel=\"noopener\">\u00a0<span>attuale di Porsche 911 su OPENLANE.<\/span><\/a><\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1963-1987<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Gli anni di gloria<\/h4>\n<p>L&#8217;introduzione della 911 \u00e8 l&#8217;inizio di un&#8217;epoca d&#8217;oro per Porsche, che si pone come punto di riferimento per la sportivit\u00e0 e l&#8217;artigianato tecnologico. I tedeschi dimostrano la loro maestria in quasi tutte le discipline razziali possibili, con vittorie clamorose in gare di durata come Le Mans, la Targa Florio e la 24 Ore di Daytona. Nel 1984, Porsche pu\u00f2 persino aggiungere la Parigi-Dakar al suo palmares con una 911 Carrera 4\u00d74 convertita. Due anni dopo avrebbero ripetuto lo stesso trucco, questa volta con una 959 mangia-sabbia.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1976-1987<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Il periodo Transaxle<\/h4>\n<p>Negli anni &#8217;70, Porsche voleva generare crescita attraverso l&#8217;espansione su scala industriale, in linea con l&#8217;attuale politica Volkswagen. Esiste una collaborazione con Volkswagen per la produzione della 914 &#8211; comunemente nota come Volkswagen Porsche &#8211; ma i grandi volumi rimangono. Nel frattempo, la crisi petrolifera sta colpendo duramente l&#8217;industria automobilistica europea, la collaborazione tra Volkswagen e Porsche per il successore previsto &#8211; la 924 &#8211; \u00e8 in dubbio. Porsche, tuttavia, si rifiuta di rinunciare al progetto e inizia nel 1976 la produzione della 924. Il modello sostituisce il motore centrale della 914 con un assetto transaxle (con motore anteriore e cambio posteriore), e preannuncia cos\u00ec l&#8217;inizio di una generazione transaxle di successo che si completer\u00e0 con le 928, 944 e 968.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1987<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>La crisi<\/h4>\n<p>Alla fine degli anni &#8217;80, dopo la rinuncia alla 924, Porsche deve improvvisamente fare i conti con una gamma limitata e frammentata. I costi di produzione aumentano, ma i volumi rimangono inutilizzati. Inoltre, Porsche viene colpita duramente dalla crisi del mercato azionario del 1987, dove la vendita della 911 sta crollando completamente&#8230; e minaccia una bancarotta. Quando CEO Peter Schutz lascia nel 1987, Porsche \u00e8 sull&#8217;orlo del collasso finanziario. Subentra il direttore finanziario Heinz Branitzky. Si sta persino pensando di sacrificare la 911. Fortunatamente, non \u00e8 questo il caso: dopo la profonda ristrutturazione sotto la guida di Wendelin Wiedeking, il marchio sta tornando in carreggiata.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>2002<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>La rinascita<\/h4>\n<p>\u00c8 lo stesso Wiedeking che, con il sostegno della famiglia Porsche, sta spingendo per aggiungere un SUV al portafoglio. Quasi tutto il mondo grida all&#8217;omicidio e all&#8217;incendio quando la Cayenne viene presentata al mondo nel 2002, e diventa ancora peggio quando si scopre che viene utilizzato un motore diesel. Ad oggi, la Cayenne rimane una spina negli occhi di molti puristi, ma nessuno pu\u00f2 negare che il SUV sia stato di vitale importanza per la sopravvivenza del marchio. Senza la Cayenne, la Panamera e le combattute varianti ibride di entrambi i modelli, oggi la 911 potrebbe appartenere al passato&#8230;<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>2018-<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Il futuro<\/h4>\n<p>Come tutte le case automobilistiche, Porsche \u00e8 oggi alla vigilia di una trasformazione senza precedenti. Con il supporto del Gruppo Volkswagen, anch&#8217;esso un importante pioniere della mobilit\u00e0 elettrica, Porsche sta ultimando la Taycan &#8211; meglio conosciuta con il nome di progetto &#8220;Mission E&#8221; &#8211; una berlina elettrica prevista per il 2019 che, secondo Porsche, incarna il futuro dell&#8217;auto sportiva. La quattro posti ha 600 CV sotto il cofano e promette un raggio d&#8217;azione di oltre 500 km, uno sprint da 0 a 100 km \/ h in 3,5 secondi e un tempo di ricarica di soli 15 minuti per ricaricare le batterie fino all&#8217;80%. Per il momento, la Porsche 911 continua a giurare sul suo &#8220;flat six&#8221; dal suono delizioso. L&#8217;unica domanda che rimane \u00e8: per quanto tempo?<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Esattamente 70 anni fa, quest&#8217;anno, la primissima Porsche, basata sul Maggiolino Volkswagen 356, ha consegnato i suoi primi metri nella citt\u00e0 austriaca di Gm\u00fcnd.<\/p>\n","protected":false},"author":3,"featured_media":19329,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-42019","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>7 alti e bassi di 70 anni di storia della Porsche \u2013 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