{"id":27839,"date":"2021-05-04T05:18:18","date_gmt":"2021-05-04T03:18:18","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/7-heights-and-lows-from-70-years-of-porsche-history\/"},"modified":"2024-12-19T12:55:44","modified_gmt":"2024-12-19T11:55:44","slug":"7-heights-and-lows-from-70-years-of-porsche-history","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/pl\/company-information\/blog\/company-news\/7-heights-and-lows-from-70-years-of-porsche-history\/","title":{"rendered":"7 wzloty i upadki z 70 lat historii Porsche"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_bottom type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container us_custom_db81f19d has_text_color has_bg_color\"><div class=\"vc_column-overlay\" style=\"background:linear-gradient(180deg, rgba(255, 255, 255, 0) -15.08%, #262626 79.61%)\"><\/div><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>7 wzloty i upadki z 70 lat historii Porsche<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:0.5rem\"><\/div><time class=\"w-post-elm post_date us_custom_ff4490b4 has_text_color entry-date published\" datetime=\"2021-05-04T05:18:18+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>04 maj 2021<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p> <strong>Dok\u0142adnie 70 lat temu Rok pierwszy Porsche, kt\u00f3ry by\u0142 oparty na Volkswagen Beetle 356 Dostarczone swoje pierwsze metry w austriackim Miejscowo\u015b\u0107 Gm\u00fcnd. W jaki spos\u00f3b Porsche sta\u0142o si\u0119 jedn\u0105 z niewielu powojennych marek, kt\u00f3ra sta\u0142a si\u0119 jednym z najbardziej renomowanych producent\u00f3w samochod\u00f3w na \u015bwiecie? OPENLANE przeszuka\u0142o bogato wype\u0142nione archiwa Porsche i natrafi\u0142o na 7 g\u0142\u00f3wne kamienie milowe.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\" id=\"timeline--container\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1948<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Pocz\u0105tek &#8211; 356<\/h4>\n<p>Legenda g\u0142osi, \u017ce Ferry Porsche wkr\u00f3tce po II wojnie \u015bwiatowej nie znalaz\u0142 \u017cadnego samochodu, kt\u00f3ry spe\u0142nia\u0142by jego wysokie oczekiwania &#8230; wi\u0119c zacz\u0105\u0142 budowa\u0107 go sam. Rezultat pojawi\u0142 si\u0119 w 1948 z 356 nazwanym jego imieniem, sportowym samochodem opartym na Volkswagen fundamentach z ch\u0142odzonym powietrzem 1,1 litrowym bokserem Silnik. Wkr\u00f3tce po rozpocz\u0119ciu produkcji seryjnej (w 1950, red.), samoch\u00f3d o masie zaledwie 585 kilogram\u00f3w zyska\u0142 Imi\u0119 i s\u0142aw\u0119 dzi\u0119ki niespotykanej jak na tamte czasy zdolno\u015bci prowadzenia. Model 356 pozostanie w produkcji do roku 1965, kiedy to powstanie \u0142\u0105cznie 79,000 egzemplarzy.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1963<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Prze\u0142om: 911 Ju\u017c<\/h4>\n<p>w roku 1963 firma Porsche zaproponowa\u0142a nast\u0119pc\u0119 modelu 356: model 901, wyposa\u017cony w 2-liter sze\u015bciocylindrowy silnik &#8211; prosz\u0119 zaczeka\u0107 &#8211; 130 Hp. Po skardze ze strony Peugeot, kt\u00f3ra zarejestrowa\u0142a wszystkie typy Imi\u0119 z 0 w \u015brodku, samoch\u00f3d zosta\u0142 przemianowany na 911, posta\u0107, kt\u00f3ra jest teraz raz na zawsze zwi\u0105zana z najbardziej kompletnym samochodem sportowym, jaki kiedykolwiek wyprodukowano na \u015bwiecie. Wraz z modelem 911, Porsche ilustruje, jak silna jest podstawowa koncepcja stoj\u0105ca za jego samochodami sportowymi: od ponad 50 lat i 1 milion\u00f3w egzemplarzy p\u00f3\u017aniej, \u00fcber-Porsche jest w prawie niezmienionej formie. Jest to r\u00f3wnie\u017c pow\u00f3d, dla kt\u00f3rego przez lata sta\u0142 si\u0119 ostateczn\u0105 ikon\u0105 Porsche na ca\u0142ym \u015bwiecie. Ze wszystkimi tego konsekwencjami dla cen na rynku wt\u00f3rnym. Zach\u0119camy do zapoznania si\u0119 z<span><\/span><a href=\"https:\/\/www.openlane.eu\/pl\/findcar?makesModels=Porsche%2C911%20Carrera%2C911%20Turbo%7C\" target=\"_blank\" rel=\"noopener\">\u00a0<span>aktualn\u0105 ofert\u0105 Porsche 911 na OPENLANE.<\/span><\/a><\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1963-1987<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Lata chwa\u0142y<\/h4>\n<p>Wprowadzenie modelu 911 to pocz\u0105tek z\u0142otej ery dla Porsche, kt\u00f3re sta\u0142o si\u0119 punktem odniesienia dla sportowego i technologicznego kunsztu. Niemcy pokazuj\u0105 swoje mistrzostwo w niemal ka\u017cdej mo\u017cliwej dyscyplinie wy\u015bcigowej, odnosz\u0105c zdecydowane zwyci\u0119stwa w wy\u015bcigach wytrzyma\u0142o\u015bciowych, takich jak Le Mans, Targa Florio i 24 Hours of Daytona. W 1984, Porsche mo\u017ce nawet doda\u0107 Pary\u017c-Dakar do swojej palmy z przerobionym 911 Carrera 4\u00d74. Dwa lata p\u00f3\u017aniej zrobili t\u0119 sam\u0105 sztuczk\u0119 ponownie, tym razem z po\u017ceraj\u0105cym piasek 959.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1976-1987<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Okres Transaxle<\/h4>\n<p>W 1970 s Porsche chcia\u0142 wygenerowa\u0107 wzrost poprzez ekspansj\u0119 na skal\u0119 przemys\u0142ow\u0105, zgodnie z aktualn\u0105 polityk\u0105 Volkswagen. Istnieje wsp\u00f3\u0142praca z Volkswagen w zakresie produkcji 914 &#8211; powszechnie znanej jako Volkswagen Porsche &#8211; ale du\u017ce ilo\u015bci pozostaj\u0105. W mi\u0119dzyczasie kryzys naftowy powa\u017cnie wp\u0142ywa na europejski przemys\u0142 samochodowy, wsp\u00f3\u0142praca mi\u0119dzy Volkswagen i Porsche w zakresie planowanego nast\u0119pcy &#8211; 924 &#8211; stoi pod znakiem zapytania. Porsche odmawia jednak rezygnacji z projektu i rozpoczyna w 1976 produkcj\u0119 modelu 924. Model Model wymienia \u015brodkowy silnik modelu 914 na uk\u0142ad transaxle (z przednim Silnik i Ty\u0142 Uk\u0142ad nap\u0119dowy), a tym samym zwiastuje pocz\u0105tek udanej generacji transaxle, kt\u00f3r\u0105 uzupe\u0142niaj\u0105 928 944 i 968.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>1987<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Kryzys<\/h4>\n<p>Pod koniec 1980 s, po rezygnacji z 924 Porsche musi nagle poradzi\u0107 sobie z ograniczon\u0105 i rozdrobnion\u0105 gam\u0105. Koszty produkcji rosn\u0105, ale wolumeny pozostaj\u0105 niewykorzystane. Ponadto, Porsche jest mocno dotkni\u0119te kryzysem gie\u0142dowym 1987, gdzie sprzeda\u017c 911 ca\u0142kowicie si\u0119 za\u0142amuje &#8230; i grozi bankructwem. Kiedy CEO Peter Schutz opuszcza 1987, Porsche jest na skraju finansowego upadku. Dyrektor finansowy Heinz Branitzky przejmuje stery. Rozwa\u017ca si\u0119 nawet po\u015bwi\u0119cenie strony 911. Na szcz\u0119\u015bcie tak nie jest, po gruntownej restrukturyzacji pod kierownictwem Wendelina Wiedekinga marka w\u0142a\u015bnie wraca na w\u0142a\u015bciwe tory.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>2002<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Odrodzenie<\/h4>\n<p>To tak\u017ce ten sam Wiedeking, kt\u00f3ry przy wsparciu rodziny Porsche, naciska na dodanie SUV-a do portfolio. Prawie ca\u0142y \u015bwiat krzyczy o morderstwie i po\u017carze, gdy Cayenne zostaje zaprezentowany \u015bwiatu w 2002, a robi si\u0119 jeszcze gorzej, gdy okazuje si\u0119, \u017ce u\u017cywany jest Diesel Silnik. Do dzi\u015b Cayenne pozostaje cierniem w oku wielu puryst\u00f3w, ale nikt nie mo\u017ce zaprzeczy\u0107, \u017ce SUV mia\u0142 kluczowe znaczenie dla przetrwania marki. Bez Cayenne, Panamery i zaciekle rywalizuj\u0105cych wariant\u00f3w Hybrydowy obu modeli, 911 m\u00f3g\u0142by dzi\u015b nale\u017ce\u0107 do przesz\u0142o\u015bci &#8230;<\/p>\n<\/div><\/div><\/div><\/div><div class=\"w-vwrapper align_none valign_top\" style=\"--vwrapper-gap:0.7rem\"><div class=\"wpb_text_column timeline--year\"><div class=\"wpb_wrapper\"><p>2018-<\/p>\n<\/div><\/div><div class=\"w-hwrapper valign_top stack_on_mobiles timeline--content align_none\" style=\"--hwrapper-gap:1.2rem\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4>Przysz\u0142o\u015b\u0107 Podobnie<\/h4>\n<p>jak wszyscy producenci samochod\u00f3w, Porsche jest dzi\u015b w przededniu bezprecedensowej transformacji. Przy wsparciu Grupy Volkswagen, kt\u00f3ra sama jest pionierem w dziedzinie elektromobilno\u015bci, Porsche finalizuje Taycan &#8211; lepiej znany pod projektem Imi\u0119 &#8222;Mission E&#8221; &#8211; Elektryczne sedan zaplanowany na 2019, kt\u00f3ry wed\u0142ug Porsche uosabia przysz\u0142o\u015b\u0107 samochodu sportowego. Czteromiejscowy pojazd ma pod mask\u0105 600 Hp i obiecuje promie\u0144 dzia\u0142ania ponad 500 km, sprint od 0 do 100 km \/ h w 3,5 sekund i czas \u0142adowania wynosz\u0105cy zaledwie 15 minut, aby na\u0142adowa\u0107 baterie do 80%. Na razie Porsche 911 nadal przysi\u0119ga na swoj\u0105 pysznie brzmi\u0105c\u0105 &#8222;p\u0142ask\u0105 sz\u00f3stk\u0119&#8221;. Pozostaje tylko pytanie: jak d\u0142ugo?<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Dok\u0142adnie 70 lat temu w tym Rok pierwszy Porsche, kt\u00f3ry by\u0142 oparty na Volkswagen Beetle 356 Dostarczone swoje pierwsze metry w austriackim Miejscowo\u015b\u0107 Gm\u00fcnd.<\/p>\n","protected":false},"author":3,"featured_media":19331,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-27839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>7 wzloty i upadki z 70 lat historii Porsche \u2013 OPENLANE<\/title>\n<meta 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