{"id":27569,"date":"2022-10-04T07:03:24","date_gmt":"2022-10-04T05:03:24","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/follow-the-demand\/"},"modified":"2024-11-25T18:03:08","modified_gmt":"2024-11-25T17:03:08","slug":"follow-the-demand","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/pt-pt\/company-information\/blog\/market-trends\/follow-the-demand\/","title":{"rendered":"Siga a demanda!"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Siga a demanda!<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Artigo escrito pela Gocar Data \u2013 As an\u00e1lises e opini\u00f5es expressas neste artigo s\u00e3o exclusivamente do autor e n\u00e3o da OPENLANE Europa. <\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2022-10-04T07:03:24+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>04 Out 2022<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>No Ano passado, a Gocar Data analisou o impacto de uma rota\u00e7\u00e3o mais r\u00e1pida na lucratividade. Neste artigo, eles se aprofundam na compreens\u00e3o dos benef\u00edcios da venda e compra internacionais, usando exemplos recentes para destacar os conceitos. Na Gocar Data, um dos indicadores mais importantes que eles acompanham \u00e9 o tempo de venda de cada Modelo em cada mercado. Este indicador rastreia a rea\u00e7\u00e3o do \u201capetite\u201d do cliente por este Modelo espec\u00edfico neste mercado atual. V\u00e1rios fatores podem influenciar esse indicador:<\/p>\n<ul>\n<li>Estoque: se h\u00e1 muitos ve\u00edculos do mesmo Modelo no mesmo mercado, a oferta \u00e9 muito grande em compara\u00e7\u00e3o a uma demanda baixa. Os carros n\u00e3o encontram compradores, o tempo de venda aumenta e os pre\u00e7os caem.<\/li>\n<li>Impacto fiscal: para carros usados, \u00e0s vezes a situa\u00e7\u00e3o fiscal muda no Pa\u00eds durante seu ciclo de vida. A situa\u00e7\u00e3o tribut\u00e1ria no Pa\u00eds \u00e0s vezes muda durante seu ciclo de vida. Alguns fatores, como CO2, peso ou Tipo de combust\u00edvel, podem se tornar um motivo para uma conta de imposto mais alta, tornando o uso deste Modelo muito caro.<\/li>\n<li>Pol\u00edtica ambiental: mudan\u00e7as nas zonas locais de baixa emiss\u00e3o Mai significar que alguns ve\u00edculos n\u00e3o poder\u00e3o mais ser usados em algumas \u00e1reas.<\/li>\n<li>Atratividade: Algumas modelos s\u00e3o consideradas mais atraentes em alguns pa\u00edses e menos em outros. O fator emo\u00e7\u00e3o continua importante no ramo automotivo!<\/li>\n<\/ul>\n<p>Obviamente, todo Vendedor profissional deve tentar ter o maior n\u00famero poss\u00edvel de carros em seu estoque em um curto per\u00edodo de venda. Esses s\u00e3o os ve\u00edculos que t\u00eam alta procura, o que significa vendas mais r\u00e1pidas, bons pre\u00e7os e uma posi\u00e7\u00e3o confort\u00e1vel de negocia\u00e7\u00e3o com o cliente final. Por outro lado, ve\u00edculos em estoque com longo prazo de venda s\u00e3o mais dif\u00edceis de vender e exigem descontos maiores. \u00c9 por isso que esses ve\u00edculos s\u00e3o candidatos perfeitos para vendas internacionais <a href=\"https:\/\/www.adesa.eu\/en\/home\">na plataforma OPENLANE<\/a>!<\/p>\n<h2>D\u00ea uma olhada nos dados<\/h2>\n<p>Vamos revisar alguns dos ve\u00edculos mais vendidos nas \u00faltimas semanas, extra\u00eddos do Gocar Data:<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"970\" height=\"1024\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Audi-models-970x1024.png\" class=\"attachment-large size-large lazyload\" alt=\"Audi models\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Audi-models-970x1024.png 970w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Audi-models-284x300.png 284w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Audi-models.png 1400w\" data-sizes=\"auto, (max-width: 970px) 100vw, 970px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 970px; --smush-placeholder-aspect-ratio: 970\/1024;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Para a BMW, para todos os modelos top 5 em volume, a Alemanha est\u00e1 sempre no topo 3 para o melhor tempo de vendas. O 3-series passou por momentos visivelmente mais dif\u00edceis no mercado Espanhol nas \u00faltimas semanas.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"681\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/BMW-models-1024x681.png\" class=\"attachment-large size-large lazyload\" alt=\"BMW models\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/BMW-models-1024x681.png 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/BMW-models-300x199.png 300w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/BMW-models-1500x997.png 1500w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/681;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Para os modelos Audi de maior volume 2 temos uma varia\u00e7\u00e3o de 39 a 62 dias para o A3 Sportback e 43 a 69 dias para o A4 Avant. Para ambos os modelos, B\u00e9lgica e Pol\u00f4nia parecem ser os pa\u00edses com melhor desempenho em alta rota\u00e7\u00e3o.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"969\" height=\"1024\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Mercedes-models-969x1024.png\" class=\"attachment-large size-large lazyload\" alt=\"Mercedes models\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Mercedes-models-969x1024.png 969w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Mercedes-models-284x300.png 284w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Mercedes-models.png 1406w\" data-sizes=\"auto, (max-width: 969px) 100vw, 969px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 969px; --smush-placeholder-aspect-ratio: 969\/1024;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Para o CLA Shooting Trav\u00e3o vemos uma grande diferen\u00e7a entre os mercados de vendas mais r\u00e1pidas e a Su\u00ed\u00e7a (+ 26 dias de estoque) novamente.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"964\" height=\"1024\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Volvo-Graph-964x1024.png\" class=\"attachment-large size-large lazyload\" alt=\"Volvo models\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Volvo-Graph-964x1024.png 964w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Volvo-Graph-282x300.png 282w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/10\/Volvo-Graph.png 1402w\" data-sizes=\"auto, (max-width: 964px) 100vw, 964px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 964px; --smush-placeholder-aspect-ratio: 964\/1024;\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Este artigo n\u00e3o consegue cobrir o mercado completo. Os dados do Gocar s\u00f3 podem fornecer uma vis\u00e3o panor\u00e2mica. No entanto, nessas poucas fotos, eles veem uma situa\u00e7\u00e3o diferente. Por exemplo, para os modelos Volvo, a Su\u00ed\u00e7a est\u00e1 tendo um desempenho melhor do que o que vimos para a Mercedes. Por outro lado, a Alemanha ocupa o terceiro lugar como o melhor Pa\u00eds para ambos os modelos analisados aqui, mas com uma posi\u00e7\u00e3o competitiva muito diferente em compara\u00e7\u00e3o a outros grandes mercados. Por exemplo, o prazo de venda Alem\u00e3o \u00e9 apenas um dia menor que o Franc\u00eas para o XC60, enquanto h\u00e1 uma diferen\u00e7a de 11 dias para o V40. Resumindo, os ve\u00edculos internacionais encontrados na OPENLANE s\u00e3o \u00f3timas oportunidades para otimizar o desempenho financeiro, tanto para compradores quanto para vendedores. Quando analisado com as ferramentas certas, entender o mercado local e as oportunidades no exterior s\u00f3 pode levar a um melhor desempenho. Vender os ve\u00edculos que os clientes procuram \u00e9 fundamental. Siga a demanda!<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Artigo escrito pela Gocar Data \u2013 As an\u00e1lises e opini\u00f5es expressas neste artigo s\u00e3o exclusivamente do autor e n\u00e3o da OPENLANE Europa.<\/p>\n","protected":false},"author":3,"featured_media":18826,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[722],"tags":[],"class_list":["post-27569","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Siga a demanda! \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/pt-pt\/company-information\/blog\/market-trends\/follow-the-demand\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Siga a demanda!\" \/>\n<meta property=\"og:description\" content=\"Artigo escrito pela Gocar Data \u2013 As an\u00e1lises e opini\u00f5es expressas neste artigo s\u00e3o exclusivamente do autor e n\u00e3o da OPENLANE Europa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/info.openlane.eu\/pt-pt\/company-information\/blog\/market-trends\/follow-the-demand\/\" \/>\n<meta property=\"og:site_name\" content=\"OPENLANE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OPENLANE.Europe\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-04T05:03:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-25T17:03:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2024\/11\/Audi-models.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"1478\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"marinka.kerryn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@OPENLANE_Europe\" \/>\n<meta name=\"twitter:site\" content=\"@OPENLANE_Europe\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"marinka.kerryn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/company-information\\\/blog\\\/market-trends\\\/follow-the-demand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/company-information\\\/blog\\\/market-trends\\\/follow-the-demand\\\/\"},\"author\":{\"name\":\"marinka.kerryn\",\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/#\\\/schema\\\/person\\\/a5a247c6e485cca55450536940b70ddb\"},\"headline\":\"Siga a demanda!\",\"datePublished\":\"2022-10-04T05:03:24+00:00\",\"dateModified\":\"2024-11-25T17:03:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/company-information\\\/blog\\\/market-trends\\\/follow-the-demand\\\/\"},\"wordCount\":843,\"publisher\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/company-information\\\/blog\\\/market-trends\\\/follow-the-demand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/info.openlane.eu\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Audi-models.png\",\"articleSection\":[\"Tend\u00eancias de mercado\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/company-information\\\/blog\\\/market-trends\\\/follow-the-demand\\\/\",\"url\":\"https:\\\/\\\/info.openlane.eu\\\/pt-pt\\\/company-information\\\/blog\\\/market-trends\\\/follow-the-demand\\\/\",\"name\":\"Siga a demanda! 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