{"id":27728,"date":"2023-11-20T23:00:17","date_gmt":"2023-11-20T22:00:17","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/say-hello-to-openlane\/"},"modified":"2024-12-19T14:58:38","modified_gmt":"2024-12-19T13:58:38","slug":"say-hello-to-openlane","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/pt-pt\/company-information\/blog\/company-news\/say-hello-to-openlane\/","title":{"rendered":"ADESA muda de nome para OPENLANE na Europa"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1><span>ADESA muda de nome para OPENLANE na Europa A<\/span><\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2023-11-20T23:00:17+01:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>20 Nov 2023<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p> <strong>ADESA Europe <span><\/span><\/strong>&#x00a0;<strong>uma subsidi\u00e1ria<span><\/span><\/strong>&#x00a0;<strong>da fornecedora<span><\/span><\/strong>&#x00a0;<strong>l\u00edder de solu\u00e7\u00f5es de mercado digital para ve\u00edculos usados OPENLANE, Inc. (NYSE: KAR),<span><\/span><\/strong>&#x00a0;<strong>tem o prazer de anunciar<\/strong><span><\/span>&#x00a0;<strong>sua<\/strong><strong><span>&#x00a0;<\/span>mudan\u00e7a de nome para OPENLANE<\/strong><strong><span>&#x00a0;<\/span>Europa<\/strong><strong>.<\/strong><span>&#x00a0;<\/span><strong>A mudan\u00e7a<span><\/span><\/strong>&#x00a0;<strong>ocorre ap\u00f3s a consolida\u00e7\u00e3o dos mercados digitais no in\u00edcio deste Ano e<span><\/span><\/strong>&#x00a0;<strong>reflete o<span><\/span><\/strong>&#x00a0;<strong>prop\u00f3sito da empresa de Marca o atacado de carros para que os clientes tenham mais sucesso.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1-3 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"300\" height=\"288\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2023\/11\/Frame-1-300x288-1.png\" class=\"attachment-large size-large lazyload\" alt=\"OPENLANE in Europe\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/288;\" \/><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/p>\n<h2>Nova Marca para facilitar o atacado de carros para que os clientes tenham mais sucesso.<\/h2>\n<p style=\"text-align: justify;\">Em Maio deste Ano a empresa controladora da OPENLANE Europana Am\u00e9rica do Norte tomou a decis\u00e3o estrat\u00e9gica de combinar a marca da empresa controladora e suas marcas de mercado digital nos EUA, Canad\u00e1 e Europa sob uma \u00fanica marca, a OPENLANE.<\/p>\n<p style=\"text-align: justify;\"><em>\u201c<\/em>Nossa vis\u00e3o \u00e9 construir o maior mercado digital do mundo para ve\u00edculos usados, e estamos promovendo essa vis\u00e3o reunindo todos os nossos vendedores, compradores e ve\u00edculos sob <strong><span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/www.openlane.eu\">openlane.eu<\/a><\/span><\/strong> no continente europeu e sob <strong><span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/www.openlane.co.uk\">openlane.co.uk<\/a><\/span><\/strong> no Reino Unido\u201d, diz Grainne van Berkum presidente da entidade europeia desde o in\u00edcio de Novembro de 2023. \u201cAo aproveitar o Pot\u00eancia de uma marca global, podemos acelerar a inova\u00e7\u00e3o e melhorar a experi\u00eancia geral do cliente.\u201d<span style=\"color: #0081ff;\"> <\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><\/p>\n<p style=\"text-align: justify;\">A mudan\u00e7a para OPENLANE representa uma mudan\u00e7a fundamental: ela expressa o comprometimento da empresa em facilitar a compra e venda de carros usados para que os clientes possam ter mais sucesso.<\/p>\n<p style=\"text-align: justify;\">\u201cNa Europa continuamos a Marca as vendas internacionais, fornecendo uma experi\u00eancia segura de balc\u00e3o \u00fanico com os melhores Servi\u00e7os internacionais e Op\u00e7\u00f5es de entrega em tempo real. Nossa grande e crescente rede de log\u00edstica em todo o continente europeu e no Reino Unido garante que os clientes possam se beneficiar de transa\u00e7\u00f5es perfeitas e distribui\u00e7\u00e3o eficiente\u201d, explica Grainne.<\/p>\n<p style=\"text-align: justify;\">\u201cAo mesmo tempo, nosso mercado est\u00e1 cada vez mais facilitando as vendas dom\u00e9sticas. Nosso fornecimento de ve\u00edculos locais, por exemplo, est\u00e1 aumentando, gra\u00e7as a uma base de revendedores em r\u00e1pido crescimento, descobrindo o Pot\u00eancia \u00fanico do OPENLANE Sell. Esta plataforma modular para revendedores foi projetada para ajudar os revendedores a revolucionar sua experi\u00eancia de venda de carros por meio de uma variedade de m\u00f3dulos flex\u00edveis que os colocam no controle de cada transa\u00e7\u00e3o.&#8221;<\/p>\n<p style=\"text-align: justify;\">\u201cA combina\u00e7\u00e3o de nossa flexibilidade, capacidades digitais, experi\u00eancia automotiva e profundo conhecimento de mercado nos posiciona de forma \u00fanica no setor de atacado de autom\u00f3veis e nos permite melhorar continuamente nossos produtos e Servi\u00e7os para que nossos clientes possam ter mais sucesso\u201d, conclui Grainne.<\/p>\n<p style=\"text-align: justify;\">Em 2022 os mercados OPENLANE facilitaram a venda de aproximadamente 1,3 milh\u00e3o de ve\u00edculos, com um valor bruto de mercadoria de mais de 23 $ bilh\u00f5es, em uma grande e crescente rede de franquias e revendedores independentes, OEMs, institui\u00e7\u00f5es financeiras, empresas de Aluguel e recupera\u00e7\u00e3o e operadores de frotas.<\/p>\n<h2 style=\"text-align: justify;\">Sobre a OPENLANE Europa (antes: ADESA Europe) A<\/h2>\n<p style=\"text-align: justify;\">OPENLANE Europa uma unidade de neg\u00f3cios da fornecedora global de solu\u00e7\u00f5es tecnol\u00f3gicas e de remarketing de ve\u00edculos OPENLANE (NYSE: KAR), facilita o atacado de carros usados para seus clientes, para que eles tenham sucesso. A empresa conecta perfeitamente OEMs, propriet\u00e1rios de frotas, atacadistas e revendedores com compradores em mais de 50 pa\u00edses na Europa. Seu robusto mercado de carros on-line reduz riscos, melhora a transpar\u00eancia e agiliza as transa\u00e7\u00f5es. Com sede na B\u00e9lgica a OPENLANE Europa tem opera\u00e7\u00f5es de vendas na B\u00e9lgica Fran\u00e7a Alemanha It\u00e1lia Holanda Espanha e Reino Unido. Para mais informa\u00e7\u00f5es, visite <span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/www.openlane.eu\">openlane.eu<\/a>.<\/span><\/p>\n<h2 style=\"text-align: justify;\">Sobre a OPENLANE Inc.<\/h2>\n<p style=\"text-align: justify;\">A OPENLANE, Inc. (NYSE: KAR) fornece aos vendedores e compradores do setor global de atacado de ve\u00edculos usados solu\u00e7\u00f5es de remarketing inovadoras e baseadas em tecnologia. A plataforma exclusiva de ponta a ponta da empresa oferece suporte a Servi\u00e7os completos de autom\u00f3veis, financiamento, log\u00edstica e outros servi\u00e7os auxiliares e relacionados. Nossos mercados integrados reduzem riscos, melhoram a transpar\u00eancia e agilizam transa\u00e7\u00f5es para clientes em todo o mundo. Com sede em Carmel Indiana, a empresa tem funcion\u00e1rios nos Estados Unidos, Canad\u00e1, Europa, Uruguai e Filipinas. Para mais informa\u00e7\u00f5es e as \u00faltimas not\u00edcias da empresa, visite <span style=\"color: #0081ff;\"><a style=\"color: #0081ff;\" href=\"https:\/\/corporate.openlane.com\/about\/\">corporate.openlane.com<\/a>. <\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Nova Marca para facilitar o atacado de carros para que os clientes tenham mais sucesso.<\/p>\n","protected":false},"author":3,"featured_media":19907,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-27728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ 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