{"id":30869,"date":"2022-11-17T07:19:33","date_gmt":"2022-11-17T06:19:33","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/"},"modified":"2024-11-27T09:58:19","modified_gmt":"2024-11-27T08:58:19","slug":"what-determines-the-residual-value-of-a-car-for-you-as-a-dealer","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/ro\/company-information\/blog\/market-trends\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/","title":{"rendered":"Ce determin\u0103 valoarea rezidual\u0103 a unei ma\u0219ini pentru dumneavoastr\u0103, \u00een calitate de dealer?"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Ce determin\u0103 valoarea rezidual\u0103 a unei ma\u0219ini pentru dumneavoastr\u0103, \u00een calitate de dealer?<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2022-11-17T07:19:33+01:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>17 nov. 2022<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Stabilirea unui Pre\u021b pentru o ma\u0219in\u0103 atunci c\u00e2nd o vinde\u021bi pe pia\u021ba second-hand poate fi o sarcin\u0103 dificil\u0103. La urma urmei, \u00een calitate de dealer, nu dori\u021bi s\u0103 stabili\u021bi un Pre\u021b prea mic pentru ma\u0219in\u0103 \u0219i s\u0103 c\u00e2\u0219tiga\u021bi mai pu\u021bin dec\u00e2t a\u021bi putea, dar nici supraevaluarea nu are sens. Ce factori afecteaz\u0103 valoarea rezidual\u0103 a ma\u0219inii dumneavoastr\u0103?<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1000\" height=\"357\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2.png\" class=\"attachment-large size-large lazyload\" alt=\"Blog: What determines the residual value of a car for you as a dealer?\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2.png 1000w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2-300x107.png 300w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/357;\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>\u00cen primul r\u00e2nd, exist\u0103 legea <strong>economic\u0103 a cererii \u0219i ofertei<\/strong>. \u00cen cazul \u00een care exist\u0103 o cerere mare pentru un anumit produs \u0219i o ofert\u0103 redus\u0103, atunci scumpirea prevaleaz\u0103 \u0219i pre\u021burile cresc. Dac\u0103, pe de alt\u0103 parte, oferta dep\u0103\u0219e\u0219te cererea, pre\u021burile scad. Un exemplu \u00een acest sens sunt cre\u0219terile Pre\u021b de pe pia\u021ba second-hand din ultimele luni. Din cauza rarit\u0103\u021bii de pe pia\u021ba ma\u0219inilor noi, tot mai mul\u021bi cump\u0103r\u0103tori caut\u0103 vehicule pe pia\u021ba second-hand. Ca urmare, exist\u0103 o cerere mai mare \u0219i, \u00een acela\u0219i timp, o ofert\u0103 mai mic\u0103, deoarece exist\u0103 mai pu\u021bine ma\u0219ini noi, ceea ce duce la cre\u0219terea Pre\u021b. Prin urmare, reac\u021bia la situa\u021bia actual\u0103 a pie\u021bei este vital\u0103. De exemplu, Tesla a avut probleme cu fabrica sa din Shanghai \u00een ultimele luni din cauza mai multor \u00eenchideri. Ca urmare, produc\u021bia lor Model 3 s-a deteriorat. De exemplu, marca american\u0103 a \u00eenregistrat o sc\u0103dere de 25% \u00een Europa \u00een ceea ce prive\u0219te \u00eenmatricul\u0103rile. Aceasta \u00een timp ce cererea de ma\u0219ini Electric este ridicat\u0103 \u00een majoritatea \u021b\u0103rilor europene. Cu alte cuvinte, cei care \u0219i-au v\u00e2ndut Model 3 pe pia\u021ba second-hand ar putea Marc\u0103 ob\u021bine un profit \u0219i mai mare. Deoarece situa\u021bia de pe pia\u021b\u0103 depinde \u00een mod natural de \u1e6car\u0103 \u00een cauz\u0103, \u00een calitate de dealer este un avantaj s\u0103 lucra\u021bi cu o platform\u0103 interna\u021bional\u0103 precum OPENLANE Europa. \u00cen ultima perioad\u0103 An, de exemplu, pre\u021burile vehiculelor electrice de ocazie au sc\u0103zut cu 2,6 puncte procentuale \u00een Regatul Unit, \u00een timp ce au crescut cu mai mult de 10 puncte procentuale \u00een Austria \u0219i Belgia.<\/p>\n<h2>Imaginea<\/h2>\n<p>global\u0103 Vorbind despre pia\u021ba interna\u021bional\u0103, este de asemenea mai bine s\u0103 privim imaginea global\u0103 \u00een ceea ce prive\u0219te Tip caroserie, motorizarea \u0219i a\u0219a mai departe. Marea Britanie este \u00een mod tradi\u021bional \u1e6car\u0103 unde se v\u00e2nd cele mai multe decapotabile, \u00een Belgia Break se descurc\u0103 mai bine dec\u00e2t \u00een alte \u021b\u0103ri europene. SUV-urile sunt populare pe toate pie\u021bele, dar mai ales \u00een Scandinavia oamenii doresc \u00een mod special modelele cu trac\u021biune integral\u0103. \u00cen cele din urm\u0103, pia\u021ba vehiculelor electrice este mult mai matur\u0103 \u00een Finlanda sau Olanda dec\u00e2t \u00een estul Europa, unde num\u0103rul minim Sum\u0103 de sta\u021bii de \u00eenc\u0103rcare va asigura, de asemenea, un interes mai sc\u0103zut din partea localnicilor. Acela\u0219i lucru este valabil \u0219i pentru preferin\u021bele m\u0103rcii locale. Un Opel se vinde mai bine \u00een Germania \u0219i Francez\u0103 sunt mai predispu\u0219i s\u0103 cumpere un Renault sau Peugeot. Pe de alt\u0103 parte, \u00een Regatul Unit, Ford Fiesta este cea mai popular\u0103 ma\u0219in\u0103, Dacia se descurc\u0103 bine \u00een Europa de Est, iar Belgia este una dintre pu\u021binele \u021b\u0103ri \u00een care BMW reu\u0219e\u0219te s\u0103 devanseze Mercedes \u00een ceea ce prive\u0219te v\u00e2nz\u0103rile. A\u0219adar, asigura\u021bi-v\u0103 c\u0103 verifica\u021bi aceste particularit\u0103\u021bi geografice dac\u0103 v\u0103 plasa\u021bi ma\u0219ina pe pia\u021ba interna\u021bional\u0103. \u00cen cele din urm\u0103, este, de asemenea, important s\u0103 analiz\u0103m situa\u021bia op\u021biunilor: Seat \u0219i direc\u021bia Roat\u0103 \u00eenc\u0103lzirea este un lucru atr\u0103g\u0103tor pentru cump\u0103r\u0103tori, \u00een special \u00een regiunile mai reci, iar op\u021biunile legate de siguran\u021b\u0103 se descurc\u0103 deosebit de bine \u00een nord \u0219i vest Europa. Fleet Europa a calculat c\u0103 pia\u021ba second-hand pentru ma\u0219inile mai scumpe \u00eencetine\u0219te \u00een Germania. Platforma nu se a\u0219teapt\u0103 la o sc\u0103dere Pre\u021b p\u00e2n\u0103 pe An cel mai devreme, dar cel mai bine este s\u0103 planific\u0103m pe termen lung. \u00cen Italia Motorin\u0103 cunoa\u0219te un reviriment, cresc\u00e2nd valoarea rezidual\u0103 cu mai mult de 1,5%. \u00cen cele din urm\u0103, \u00een Fran\u0163a, \u00eentreaga pia\u021b\u0103 a ma\u0219inilor la m\u00e2na a doua \u00eencetine\u0219te, dar \u0219i aici este vorba \u00een principal de ma\u0219inile mai scumpe, \u00een principal German\u0103. Criza, combinat\u0103 cu cre\u0219terea pre\u021burilor, determin\u0103 multe persoane de pe Francez\u0103 s\u0103 \u00ee\u0219i am\u00e2ne Achizi\u0163ii. Singurele segmente \u00een care exist\u0103 muzic\u0103 \u00een aer sunt ma\u0219inile Hibrid (+35% comparativ cu ultimul An) \u0219i Electric (+66%). Cu alte cuvinte, este esen\u021bial s\u0103 dispune\u021bi de atuurile potrivite, dar \u0219i s\u0103 le folosi\u021bi \u00een mod corect: lua\u021bi \u00een considerare punctele care sunt importante pentru clientul dvs., indiferent dac\u0103 acestea sunt legate de marc\u0103, motor sau op\u021biuni.<\/p>\n<h2>Victorii<\/h2>\n<p>rapide \u00cen cele din urm\u0103, nu este important s\u0103 ne uit\u0103m doar la modelele populare de pe diferitele pie\u021be europene, ci \u0219i la a\u0219a-numi\u021bii &#8222;tipi rapizi&#8221;. La urma urmei, unele ma\u0219ini nu ating volume mari de v\u00e2nz\u0103ri, dar sunt v\u00e2ndute foarte repede. Desigur, acest lucru este interesant pentru performan\u021ba v\u00e2nz\u0103rilor \u0219i pentru stoc. \u00cen prima jum\u0103tate a anului An, de exemplu, Volkswagen e-Golf este ma\u0219ina Electric care se vinde cel mai rapid \u00een Europa. Acest German\u0103 EV &#8211; care nu mai este produs &#8211; r\u0103m\u00e2ne \u00een stoc \u00een medie 16 zile, urmat de Opel Corsa \u0219i Tesla Model Y. Cel mai &#8222;rapid&#8221; Hibrid este Kia Optima (20 zile), urmat de Toyota Auris \u0219i Kia Niro (ambele \u00een jur de 30 zile), conform cifrelor disponibile pe Fleet Europa. Dac\u0103 ne uit\u0103m la volumul total al schimburilor comerciale, este evident c\u0103 vehiculele electrice nu pot \u021bine pasul cu ma\u0219inile cu Motor cu combustie. \u00centr-adev\u0103r, pe pia\u021ba automobilelor noi, acestea reprezint\u0103 doar 10% din v\u00e2nz\u0103ri \u00een prezent, iar \u00een trecut reprezentau chiar mai pu\u021bin. Astfel, cu VW Golf \u0219i Polo \u0219i Renault Clio, vedem trei ma\u0219ini cu motor cu combustie care ocup\u0103 primele trei locuri \u00een clasamentul general. Dar care EV-uri ating un volum mare de v\u00e2nz\u0103ri \u00een Europa? Acestea sunt Renault ZOE, Tesla Model 3 \u0219i BMW i3.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Stabilirea unui Pre\u021b pentru o ma\u0219in\u0103 atunci c\u00e2nd o vinde\u021bi pe pia\u021ba second-hand poate fi o sarcin\u0103 dificil\u0103. La urma urmei, \u00een calitate de dealer, nu dori\u021bi s\u0103 stabili\u021bi un Pre\u021b prea mic pentru ma\u0219in\u0103 \u0219i s\u0103 c\u00e2\u0219tiga\u021bi mai pu\u021bin dec\u00e2t a\u021bi putea, dar nici supraevaluarea nu are sens. Ce factori afecteaz\u0103 valoarea rezidual\u0103 a ma\u0219inii dumneavoastr\u0103?<\/p>\n","protected":false},"author":3,"featured_media":18896,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[723],"tags":[],"class_list":["post-30869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ce determin\u0103 valoarea rezidual\u0103 a unei ma\u0219ini pentru dumneavoastr\u0103, \u00een calitate de dealer? \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/ro\/company-information\/blog\/market-trends\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ce determin\u0103 valoarea rezidual\u0103 a unei ma\u0219ini pentru dumneavoastr\u0103, \u00een calitate de dealer?\" \/>\n<meta property=\"og:description\" content=\"Stabilirea unui Pre\u021b pentru o ma\u0219in\u0103 atunci c\u00e2nd o vinde\u021bi pe pia\u021ba second-hand poate fi o sarcin\u0103 dificil\u0103. La urma urmei, \u00een calitate de dealer, nu dori\u021bi s\u0103 stabili\u021bi un Pre\u021b prea mic pentru ma\u0219in\u0103 \u0219i s\u0103 c\u00e2\u0219tiga\u021bi mai pu\u021bin dec\u00e2t a\u021bi putea, dar nici supraevaluarea nu are sens. 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