{"id":95814,"date":"2026-10-06T15:06:34","date_gmt":"2026-10-06T13:06:34","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/media-centre\/%media-centre-category%\/openlane-survey-highlights-trust-simplicity-and-resilience-in-a-changing-market\/"},"modified":"2026-10-06T15:40:53","modified_gmt":"2026-10-06T13:40:53","slug":"openlane-survey-highlights-trust-simplicity-and-resilience-in-a-changing-market","status":"publish","type":"media-centre","link":"https:\/\/info.openlane.eu\/sk\/company-information\/media-centre\/press-release\/openlane-survey-highlights-trust-simplicity-and-resilience-in-a-changing-market\/","title":{"rendered":"Prieskum OPENLANE poukazuje na d\u00f4veru, jednoduchos\u0165 a odolnos\u0165 na meniacom sa trhu"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Prieskum OPENLANE poukazuje na d\u00f4veru, jednoduchos\u0165 a odolnos\u0165 na meniacom sa trhu<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2026-10-06T15:06:34+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>06 okt 2026<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>OPENLANE, d\u00f4veryhodn\u00e9 digit\u00e1lne B2B trhovisko s ojazden\u00fdmi vozidlami v Eur\u00f3pe, ozn\u00e1milo, \u017ee jeho najnov\u0161\u00ed prieskum medzi kupuj\u00facimi potvrdzuje, \u017ee profesion\u00e1lni obchodn\u00edci s automobilmi a predajcovia na\u010falej oce\u0148uj\u00fa jednoduchos\u0165, spo\u013eahlivos\u0165 a kvalitn\u00fa z\u00e1kazn\u00edcku podporu, a to aj napriek \u010doraz n\u00e1ro\u010dnej\u0161\u00edm trhov\u00fdm podmienkam v celej Eur\u00f3pe. V\u00fdsledky ukazuj\u00fa, \u017ee eur\u00f3pski kupuj\u00faci sa pri n\u00e1kupe kvalitn\u00fdch ojazden\u00fdch vozidiel z celej Eur\u00f3py spoliehaj\u00fa na OPENLANE, v\u010faka \u010domu je medzin\u00e1rodn\u00fd obchod s automobilmi jednoduch\u0161\u00ed.<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Tienen, Belgicko,<\/strong> <strong>22. j\u00fala 2026<\/strong> \u2014 V\u00fdsledky prieskumu OPENLANE medzi predajcami potvrdzuj\u00fa, \u017ee kupuj\u00faci oce\u0148uj\u00fa jednoduch\u00fd a spo\u013eahliv\u00fd proces n\u00e1kupu, pri\u010dom z\u00e1rove\u0148 poukazuj\u00fa na rast\u00faci v\u00fdznam d\u00f4very, transparentnosti a prev\u00e1dzkovej efekt\u00edvnosti v dne\u0161nom trhovom prostred\u00ed. Ekonomick\u00e1 neistota a slab\u0161\u00ed dopyt ved\u00fa kupuj\u00facich k v\u00e4\u010d\u0161ej opatrnosti.<\/p>\n<p>Digit\u00e1lne trhovisk\u00e1, ako je OPENLANE, napriek tomu na\u010falej zohr\u00e1vaj\u00fa k\u013e\u00fa\u010dov\u00fa \u00falohu v obchode s ojazden\u00fdmi vozidlami, pri\u010dom z\u00e1kazn\u00edci oce\u0148uj\u00fa pohodlie, r\u00fdchlos\u0165 a medzin\u00e1rodn\u00fd dosah, ktor\u00e9 poskytuj\u00fa. Prieskum tie\u017e ukazuje, \u017ee osobn\u00e9 odpor\u00fa\u010dania zost\u00e1vaj\u00fa jedn\u00fdm z najd\u00f4le\u017eitej\u0161\u00edch sp\u00f4sobov, ako sa kupuj\u00faci dozvedaj\u00fa o OPENLANE, \u010do zd\u00f4raz\u0148uje v\u00fdznam pozit\u00edvnych z\u00e1kazn\u00edckych sk\u00fasenost\u00ed a dlhodob\u00fdch vz\u0165ahov.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>Profesion\u00e1lne a spo\u013eahliv\u00e9<\/h2>\n<p>\u201eNa\u0161i z\u00e1kazn\u00edci n\u00e1m ve\u013emi jasne hovoria, na \u010dom im najviac z\u00e1le\u017e\u00ed,\u201c hovor\u00ed Grainne van Berkum, prezidentka OPENLANE Europe. \u201eChc\u00fa platformu, ktorej m\u00f4\u017eu d\u00f4verova\u0165, jednoduch\u00fd proces n\u00e1kupu a partnera, ktor\u00fd im pom\u00e1ha efekt\u00edvne fungova\u0165 na meniacom sa trhu. Sme hrd\u00ed na to, \u017ee kupuj\u00faci na\u010falej vn\u00edmaj\u00fa OPENLANE ako profesion\u00e1lne a spo\u013eahliv\u00e9 trhovisko.\u201c<\/p>\n<p>Kupuj\u00faci oce\u0148uj\u00fa najm\u00e4 jednoduchos\u0165 n\u00e1kupn\u00e9ho procesu, profesionalitu platformy a mo\u017enos\u0165 jednoducho obchodova\u0165 na medzin\u00e1rodnej \u00farovni prostredn\u00edctvom OPENLANE.<\/p>\n<p>Z\u00e1kazn\u00edci si OPENLANE sp\u00e1jaj\u00fa aj so spo\u013eahlivos\u0165ou, transparentnos\u0165ou a kvalitnou podporou.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>Kupuj\u00faci, ktor\u00ed zvy\u0161uj\u00fa objem n\u00e1kupov, vykazuj\u00fa vysok\u00fa lojalitu a ochotu odpor\u00fa\u010da\u0165 OPENLANE<\/h2>\n<p>Jedn\u00fdm z najpozit\u00edvnej\u0161\u00edch zisten\u00ed je vysok\u00e1 spokojnos\u0165 medzi kupuj\u00facimi, ktor\u00ed zvy\u0161uj\u00fa objem svojich n\u00e1kupov. T\u00edto z\u00e1kazn\u00edci vn\u00edmaj\u00fa OPENLANE ako spo\u013eahliv\u00e9ho partnera pre svoj rast a oce\u0148uj\u00fa najm\u00e4 efekt\u00edvnos\u0165 a kvalitu pou\u017e\u00edvate\u013eskej sk\u00fasenosti s platformou. V\u00fdskum z\u00e1rove\u0148 poskytuje jasn\u00e9 usmernenie, v ktor\u00fdch oblastiach m\u00f4\u017eu ma\u0165 \u010fal\u0161ie zlep\u0161enia najv\u00e4\u010d\u0161\u00ed vplyv. Kupuj\u00faci uviedli, \u017ee r\u00fdchlos\u0165 dodania, inform\u00e1cie o vozidl\u00e1ch a popredajn\u00e1 starostlivos\u0165 zost\u00e1vaj\u00fa d\u00f4le\u017eit\u00fdmi oblas\u0165ami, ktor\u00e9 ovplyv\u0148uj\u00fa ich celkov\u00fa sk\u00fasenos\u0165 a lojalitu.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>Sp\u00e4tn\u00e1 v\u00e4zba z\u00e1kazn\u00edkov pom\u00e1ha formova\u0165 bud\u00face zlep\u0161enia<\/h2>\n<p>\u201ePoznatky z tohto prieskumu n\u00e1m pom\u00e1haj\u00fa e\u0161te presnej\u0161ie zamera\u0165 na\u0161e priority do bud\u00facnosti,\u201c pokra\u010duje Grainne van Berkum. \u201eBudeme na\u010falej investova\u0165 do oblast\u00ed, ktor\u00e9 s\u00fa pre na\u0161ich z\u00e1kazn\u00edkov najd\u00f4le\u017eitej\u0161ie, a z\u00e1rove\u0148 \u010falej posil\u0148ova\u0165 d\u00f4veru a jednoduchos\u0165, ktor\u00e9 definuj\u00fa sk\u00fasenos\u0165 s OPENLANE.\u201c<\/p>\n<p>Prieskum tie\u017e pouk\u00e1zal na ve\u013ek\u00fd z\u00e1ujem o bud\u00face inov\u00e1cie, ktor\u00e9 kupuj\u00facim u\u013eah\u010dia transakcie a zv\u00fd\u0161ia ich transparentnos\u0165. OPENLANE u\u017e zaviedlo platby v miestnej mene na trhoch vr\u00e1tane \u010ceskej republiky, Po\u013eska, Ma\u010farska, Rumunska, D\u00e1nska a \u0160v\u00e9dska, \u010d\u00edm kupuj\u00facim pom\u00e1ha jednoduch\u0161ie a s v\u00e4\u010d\u0161ou istotou obchodova\u0165 cez hranice. Tieto poznatky \u010falej posil\u0148uj\u00fa z\u00e1v\u00e4zok OPENLANE neust\u00e1le zlep\u0161ova\u0165 svoje digit\u00e1lne trhovisko a z\u00e1rove\u0148 podporova\u0165 z\u00e1kazn\u00edkov na r\u00fdchlo sa meniacom eur\u00f3pskom trhu s ojazden\u00fdmi vozidlami.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>O spolo\u010dnosti OPENLANE Europe<\/h2>\n<p>OPENLANE Europe, obchodn\u00e1 jednotka glob\u00e1lneho poskytovate\u013ea rie\u0161en\u00ed pre remarketing vozidiel a technologick\u00fdch rie\u0161en\u00ed OPENLANE (NYSE: OPLN), zjednodu\u0161uje svojim z\u00e1kazn\u00edkom ve\u013ekoobchod s ojazden\u00fdmi vozidlami a pom\u00e1ha im dosahova\u0165 \u00faspech. Spolo\u010dnos\u0165 plynulo prep\u00e1ja v\u00fdrobcov automobilov, vlastn\u00edkov vozov\u00fdch parkov, ve\u013ekoobchodn\u00edkov a predajcov s kupuj\u00facimi vo viac ako 50 krajin\u00e1ch Eur\u00f3py. Jej robustn\u00e9 online trhovisko s vozidlami zni\u017euje riziko, zvy\u0161uje transparentnos\u0165 a zefekt\u00edv\u0148uje transakcie. OPENLANE Europe m\u00e1 s\u00eddlo v Belgicku a obchodn\u00e9 aktivity vykon\u00e1va v Belgicku, Franc\u00fazsku, Nemecku, Taliansku, Holandsku, \u0160panielsku a Spojenom kr\u00e1\u013eovstve. Viac inform\u00e1ci\u00ed n\u00e1jdete na str\u00e1nke <span><a href=\"https:\/\/www.openlane.eu\">openlane.eu<\/a><\/span>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>O spolo\u010dnosti OPENLANE Inc.<\/h2>\n<p>OPENLANE, Inc. (NYSE: OPLN) zjednodu\u0161uje ve\u013ekoobchod t\u00fdm, \u017ee prep\u00e1ja popredn\u00fdch v\u00fdrobcov automobilov, predajcov, autopo\u017ei\u010dovne, prev\u00e1dzkovate\u013eov vozov\u00fdch parkov, kapt\u00edvne finan\u010dn\u00e9 spolo\u010dnosti a \u00faverov\u00e9 in\u0161tit\u00facie ako kupuj\u00facich a pred\u00e1vaj\u00facich, \u010d\u00edm vytv\u00e1ra najpokro\u010dilej\u0161ie digit\u00e1lne trhovisko s ojazden\u00fdmi vozidlami. Na\u0161e inovat\u00edvne produkty a slu\u017eby poskytuj\u00fa r\u00fdchlu, f\u00e9rov\u00fa a transparentn\u00fa sk\u00fasenos\u0165, ktor\u00e1 z\u00e1kazn\u00edkom pom\u00e1ha prij\u00edma\u0165 lep\u0161ie rozhodnutia a dosahova\u0165 lep\u0161ie v\u00fdsledky. OPENLANE m\u00e1 s\u00eddlo v Carmel v \u0161t\u00e1te Indiana a zamestnancov v Spojen\u00fdch \u0161t\u00e1toch, Kanade, Eur\u00f3pe, Uruguaji a na Filip\u00ednach. Viac inform\u00e1ci\u00ed a najnov\u0161ie spr\u00e1vy o OPENLANE n\u00e1jdete na str\u00e1nke <span><a href=\"https:\/\/corporate.openlane.com\">corporate.openlane.com<\/a><\/span>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>OPENLANE, d\u00f4veryhodn\u00e9 digit\u00e1lne B2B trhovisko s ojazden\u00fdmi vozidlami v Eur\u00f3pe, ozn\u00e1milo, \u017ee jeho najnov\u0161\u00ed prieskum medzi kupuj\u00facimi potvrdzuje, \u017ee profesion\u00e1lni obchodn\u00edci s automobilmi a predajcovia na\u010falej oce\u0148uj\u00fa jednoduchos\u0165, spo\u013eahlivos\u0165 a kvalitn\u00fa z\u00e1kazn\u00edcku podporu, a to aj napriek \u010doraz n\u00e1ro\u010dnej\u0161\u00edm trhov\u00fdm podmienkam v celej Eur\u00f3pe.<\/p>\n","protected":false},"author":3,"featured_media":95815,"template":"","meta":{"_acf_changed":false,"footnotes":""},"media-centre-category":[921],"class_list":["post-95814","media-centre","type-media-centre","status-publish","has-post-thumbnail","hentry","media-centre-category-press-release"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Prieskum OPENLANE poukazuje na d\u00f4veru, jednoduchos\u0165 a odolnos\u0165 na meniacom sa trhu &#8211; 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