{"id":31439,"date":"2021-10-15T12:37:39","date_gmt":"2021-10-15T10:37:39","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/more-than-ever-connecting-the-right-cars-and-the-right-customers-is-the-key-to-success\/"},"modified":"2024-11-27T10:03:05","modified_gmt":"2024-11-27T09:03:05","slug":"more-than-ever-connecting-the-right-cars-and-the-right-customers-is-the-key-to-success","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/sk\/company-information\/blog\/tips-and-tricks\/more-than-ever-connecting-the-right-cars-and-the-right-customers-is-the-key-to-success\/","title":{"rendered":"K\u013e\u00fa\u010dom k \u00faspechu je viac ako kedyko\u013evek predt\u00fdm spojenie spr\u00e1vnych vozidiel a spr\u00e1vnych z\u00e1kazn\u00edkov."},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>K\u013e\u00fa\u010dom k \u00faspechu je viac ako kedyko\u013evek predt\u00fdm spojenie spr\u00e1vnych vozidiel a spr\u00e1vnych z\u00e1kazn\u00edkov.<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2021-10-15T12:37:39+02:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>15 okt 2021<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"> <div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>2020 bol pre trh n\u00e1ro\u010dn\u00fd Rok, aj ke\u010f aktivity v oblasti predaja z druhej ruky si udr\u017eali primeran\u00fa \u00farove\u0148 v\u00fdkonnosti. Napriek tomu bol Covid, podobne ako mnoh\u00e9 in\u00e9 aspekty spolo\u010dnosti, v mnoh\u00fdch oh\u013eadoch ur\u00fdch\u013euj\u00facim faktorom. V dne\u0161nej situ\u00e1cii nebola volatilita eur\u00f3pskych trhov nikdy tak\u00e1 vysok\u00e1,\u00a0<strong>\u010do vytv\u00e1ra \u0161irok\u00fa \u0161k\u00e1lu pr\u00edle\u017eitost\u00ed pre kupuj\u00facich a pred\u00e1vaj\u00facich, ak obaja pou\u017e\u00edvaj\u00fa spr\u00e1vne n\u00e1stroje. Na \u00fa\u010dely tejto anal\u00fdzy sme sk\u00famali vozidl\u00e1, ktor\u00e9 spolo\u010dnos\u0165 OPENLANE vydra\u017eila v priebehu posledn\u00fdch rokov November December a Janu\u00e1r. Pre ka\u017ed\u00fd z t\u00fdchto automobilov sme vypo\u010d\u00edtali ich trhov\u00fa hodnotu (Consumer Cena) a \u010das do predaja (priemern\u00fd po\u010det dn\u00ed na sklade) s pou\u017eit\u00edm Gocar Data, najv\u00e4\u010d\u0161ej platformy na pozorovanie trhu na Eur\u00f3pa, ako referencie. Ke\u010f\u017ee sa zameriavame na vozidl\u00e1 vydra\u017een\u00e9 v aukcii OPENLANE, nejde o kompletn\u00fa anal\u00fdzu trhu, ale o komplexn\u00fd preh\u013ead vozidiel, ktor\u00e9 sa nach\u00e1dzaj\u00fa na tejto platforme. Ide o typick\u00fd cezhrani\u010dn\u00fd predaj, v\u010faka \u010domu je tento pr\u00edstup k na\u0161ej \u010dinnosti relevantn\u00fd. <\/strong><\/p>\n<h2>Panoramatick\u00fd poh\u013ead na eur\u00f3psky trh<\/h2>\n<p>Nasleduj\u00face tabu\u013eky ukazuj\u00fa v\u00fdkonnos\u0165 jednotliv\u00fdch \u0160t\u00e1t v porovnan\u00ed s eur\u00f3pskym priemerom. Na str\u00e1nke Modr\u00e1 sme zv\u00fdraznili krajiny, v ktor\u00fdch je priemern\u00e1 trhov\u00e1 hodnota vy\u0161\u0161ia ako celkov\u00e1 cena. A na str\u00e1nke Zelen\u00e1 sme identifikovali zna\u010dky, pri ktor\u00fdch sa hodnota, ale aj \u010das predaja vyv\u00edjaj\u00fa lep\u0161ie ako v ostatn\u00fdch krajin\u00e1ch. Na prv\u00fd poh\u013ead vid\u00edme, \u017ee &#8222;najhor\u00facej\u0161\u00edmi&#8220; krajinami 3 s\u00fa za posledn\u00e9 3 mesiace Franc\u00fazsko, Rak\u00fasko a Portugalsko. Posledn\u00e9 dve menovan\u00e9 zna\u010dky s\u00fa z\u010faleka najv\u00fdkonnej\u0161ie pre na\u0161e hlavn\u00e9 zna\u010dky. Presnej\u0161ie, Rak\u00fasko m\u00e1 siln\u00fa dobu predaja (menej dn\u00ed z\u00e1sob), zatia\u013e \u010do Portugalsko prekon\u00e1va Eur\u00f3pa pre trhov\u00fa hodnotu. To v\u0161ak neznamen\u00e1, \u017ee by sme sa mali zamera\u0165 len na tieto trhy 2. Ako uvid\u00edme \u010falej, situ\u00e1cia je diferencovanej\u0161ia, ak sa do anal\u00fdzy pust\u00edme hlb\u0161ie. Ke\u010f\u017ee tieto krajiny 2 maj\u00fa vzh\u013eadom na svoju ve\u013ekos\u0165 pomerne obmedzen\u00fd miestny trh, nebud\u00fa schopn\u00e9 absorbova\u0165 v\u0161etok objem prich\u00e1dzaj\u00faci z cel\u00e9ho sveta Eur\u00f3pa. Jedn\u00fdm z k\u013e\u00fa\u010dov\u00fdch poznatkov z t\u00fdchto mesa\u010dn\u00fdch Tabu\u013eka je volatilita. Len ako pr\u00edklad uvedieme, \u017ee Belgicko v mesiacoch November prekon\u00e1val Eur\u00f3pa pre Toyota, ale nie v nasleduj\u00facich mesiacoch 2. Na druhej strane, ten ist\u00fd trh sa nach\u00e1dzal nad Volkswagen na December a Janu\u00e1r. Viac ako kedyko\u013evek predt\u00fdm plat\u00ed, \u017ee dne\u0161n\u00e1 pravda nie je v\u017edy zajtraj\u0161ia! Iba d\u00f4sledn\u00e9 sledovanie umo\u017e\u0148uje akt\u00e9rom na trhu prij\u00edma\u0165 v\u017edy spr\u00e1vne rozhodnutia.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_3 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"European market - november\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-november-new-2048x1119-1.webp\" aria-label=\"all-november-new-2048x1119\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"560\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-november-new-2048x1119-1-1024x560.webp\" class=\"attachment-large size-large lazyload\" alt=\"European market - november\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-november-new-2048x1119-1-1024x560.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-november-new-2048x1119-1-300x164.webp 300w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-november-new-2048x1119-1-1500x820.webp 1500w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-november-new-2048x1119-1.webp 2048w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/560;\" \/><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"European market - november\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-december-new-2048x1119-1.webp\" aria-label=\"all-december-new-2048x1119\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"560\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-december-new-2048x1119-1-1024x560.webp\" class=\"attachment-large size-large lazyload\" alt=\"European market - november\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-december-new-2048x1119-1-1024x560.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-december-new-2048x1119-1-300x164.webp 300w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-december-new-2048x1119-1-1500x820.webp 1500w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-december-new-2048x1119-1.webp 2048w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/560;\" \/><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"European market - december\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-january-new-2048x1119-1.webp\" aria-label=\"all-january-new-2048x1119\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"560\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-january-new-2048x1119-1-1024x560.webp\" class=\"attachment-large size-large lazyload\" alt=\"European market - december\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-january-new-2048x1119-1-1024x560.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-january-new-2048x1119-1-300x164.webp 300w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-january-new-2048x1119-1-1500x820.webp 1500w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/all-january-new-2048x1119-1.webp 2048w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/560;\" \/><\/a><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>Rovnak\u00e1 zna\u010dka, r\u00f4zne spr\u00e1vanie<\/h2>\n<p>Ak sa ponor\u00edme do anal\u00fdzy trochu hlb\u0161ie, zist\u00edme, \u017ee situ\u00e1cia je, ako sme u\u017e uviedli, diferencovanej\u0161ia. Ke\u010f sa napr\u00edklad zameriame na r\u00f4zne modely v r\u00e1mci Zna\u010dka, vid\u00edme jasn\u00e9 rozdiely v porad\u00ed kraj\u00edn pod\u013ea najvy\u0161\u0161ej trhovej hodnoty. BMW vykazuje zauj\u00edmav\u00fd profil pre t\u00fato anal\u00fdzu. Poradie Portugalsko ako najvy\u0161\u0161ie \u0160t\u00e1t zost\u00e1va spr\u00e1vne, ale vid\u00edme, \u017ee v pr\u00edpade radu X (X1 &amp; X3 v tomto top 10) pon\u00fakaj\u00fa Holandsko e\u0161te vy\u0161\u0161iu trhov\u00fa hodnotu pre z\u00e1kazn\u00edkov. Portugalsko nie je ani v najlep\u0161ej 3 pre X3. Ak sa e\u0161te zameriame na typy karos\u00e9ri\u00ed, m\u00f4\u017eeme jasne vidie\u0165, \u017ee v posledn\u00fdch 3 mesiacoch pon\u00fakalo Rak\u00fasko najlep\u0161ie cenov\u00e9 pr\u00edle\u017eitosti pre \u013eahk\u00e9 \u00fa\u017eitkov\u00e9 vozidl\u00e1 v r\u00e1mci modelov Volkswagen (Transporter &amp; Caddy).<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_3 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"BMW top 10\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/bmw-top-10-1024x900-1.webp\" aria-label=\"bmw-top-10-1024x900\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"900\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/bmw-top-10-1024x900-1.webp\" class=\"attachment-large size-large lazyload\" alt=\"BMW top 10\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/bmw-top-10-1024x900-1.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/bmw-top-10-1024x900-1-300x264.webp 300w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/900;\" \/><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"Audi top 10\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/audi-top-10-991x1024-1.webp\" aria-label=\"audi-top-10-991x1024\" class=\"w-image-h\"><img decoding=\"async\" width=\"991\" height=\"1024\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/audi-top-10-991x1024-1.webp\" class=\"attachment-large size-large lazyload\" alt=\"Audi top 10\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/audi-top-10-991x1024-1.webp 991w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/audi-top-10-991x1024-1-290x300.webp 290w\" data-sizes=\"auto, (max-width: 991px) 100vw, 991px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 991px; --smush-placeholder-aspect-ratio: 991\/1024;\" \/><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"VW top 10\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/vw-top-10-1024x910-1.webp\" aria-label=\"vw-top-10-1024x910\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"910\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/vw-top-10-1024x910-1.webp\" class=\"attachment-large size-large lazyload\" alt=\"VW top 10\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/vw-top-10-1024x910-1.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/vw-top-10-1024x910-1-300x267.webp 300w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/910;\" \/><\/a><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>Na\u010dasovanie&#8230; je v\u0161etko!<\/h2>\n<p>Ako sme u\u017e videli, situ\u00e1cia sa m\u00f4\u017ee l\u00ed\u0161i\u0165 \u0160t\u00e1t pod\u013ea \u0160t\u00e1t Model pod\u013ea Model. mesiac \u010do mesiac v\u0161ak vid\u00edme aj rozdiely. Pri anal\u00fdze ponuky Mercedes Model m\u00f4\u017eeme vidie\u0165 zmeny. Len pr\u00edklad: v pr\u00edpade triedy E Kombi Rak\u00fasko viedol rebr\u00ed\u010dek pre December a Janu\u00e1r, ale v pr\u00edpade November bol a\u017e na tre\u0165om mieste. Holandsko boli na druhom mieste v rebr\u00ed\u010dku December pre CLA Shooting Brzda, ale v nasleduj\u00facom roku opustili vrchol 3 mesiac.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_3 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"Mercedes top 10 - november\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-november-1024x907-1.webp\" aria-label=\"mercedes-top-10-november-1024x907\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"907\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-november-1024x907-1.webp\" class=\"attachment-large size-large lazyload\" alt=\"Mercedes top 10 - november\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-november-1024x907-1.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-november-1024x907-1-300x266.webp 300w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/907;\" \/><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"Mercedes top 10 - november\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-december-1024x905-1.webp\" aria-label=\"mercedes-top-10-december-1024x905\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"905\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-december-1024x905-1.webp\" class=\"attachment-large size-large lazyload\" alt=\"Mercedes top 10 - november\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-december-1024x905-1.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-december-1024x905-1-300x265.webp 300w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/905;\" \/><\/a><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><a ref=\"magnificPopup\" data-alt=\"Mercedes top 10 - december\" href=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-januari-1024x911-1.webp\" aria-label=\"mercedes-top-10-januari-1024x911\" class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"911\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-januari-1024x911-1.webp\" class=\"attachment-large size-large lazyload\" alt=\"Mercedes top 10 - december\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-januari-1024x911-1.webp 1024w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2021\/10\/mercedes-top-10-januari-1024x911-1-300x267.webp 300w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/911;\" \/><\/a><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2>Nat\u00e1\u010danie pohybliv\u00e9ho Cie\u013e..<\/h2>\n<p>Na z\u00e1ver chcem poveda\u0165, \u017ee je nevyhnutn\u00e9, aby n\u00e1\u0161 trh pochopil k\u013e\u00fa\u010dov\u00e9 v\u00fdzvy, ktor\u00fdm \u010del\u00edme. Predaj spr\u00e1vneho auta v spr\u00e1vnom \u010dase pre spr\u00e1vnu verejnos\u0165 je mo\u017en\u00fd. Pre v\u00e1s ako Predajca je <strong>to najlep\u0161\u00ed sp\u00f4sob, ako optimalizova\u0165 finan\u010dn\u00fd v\u00fdnos<\/strong>. Pre kupuj\u00facich je z\u00e1rove\u0148 pochopenie spr\u00e1vneho produktu pre ich miestny trh najlep\u0161\u00edm sp\u00f4sobom, ako sa zamera\u0165 na spr\u00e1vne vozidl\u00e1 a vytv\u00e1ranie hodnoty. <strong>Vyu\u017e\u00edvanie komplexn\u00fdch \u00fadajov o trhu je tie\u017e ve\u013ekou pomocou pri identifik\u00e1cii najlep\u0161\u00edch pr\u00edle\u017eitost\u00ed.<\/strong>\u00a0V zlo\u017eitej hospod\u00e1rskej situ\u00e1cii, ktorej dnes \u010del\u00edme, je inteligencia d\u00f4le\u017eitej\u0161\u00edm pr\u00ednosom ako kedyko\u013evek predt\u00fdm. Spojen\u00edm rozsiahlej ponuky vozidiel so \u0161irokou \u0161k\u00e1lou kupuj\u00facich z viacer\u00fdch trhov OPENLANE zvy\u0161uje \u0161ancu na optimaliz\u00e1ciu v\u00fdsledkov predaja.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>2020 bol pre trh n\u00e1ro\u010dn\u00fd Rok, aj ke\u010f aktivity v oblasti predaja z druhej ruky si udr\u017eali primeran\u00fa \u00farove\u0148 v\u00fdkonnosti. Napriek tomu bol Covid, podobne ako mnoh\u00e9 in\u00e9 aspekty spolo\u010dnosti, v mnoh\u00fdch oh\u013eadoch ur\u00fdch\u013euj\u00facim faktorom.<\/p>\n","protected":false},"author":3,"featured_media":18691,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[747],"tags":[],"class_list":["post-31439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-and-tricks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>K\u013e\u00fa\u010dom k \u00faspechu je viac ako kedyko\u013evek predt\u00fdm spojenie spr\u00e1vnych vozidiel a spr\u00e1vnych z\u00e1kazn\u00edkov. \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/sk\/company-information\/blog\/tips-and-tricks\/more-than-ever-connecting-the-right-cars-and-the-right-customers-is-the-key-to-success\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u013e\u00fa\u010dom k \u00faspechu je viac ako kedyko\u013evek predt\u00fdm spojenie spr\u00e1vnych vozidiel a spr\u00e1vnych z\u00e1kazn\u00edkov.\" \/>\n<meta property=\"og:description\" content=\"2020 bol pre trh n\u00e1ro\u010dn\u00fd Rok, aj ke\u010f aktivity v oblasti predaja z druhej ruky si udr\u017eali primeran\u00fa \u00farove\u0148 v\u00fdkonnosti. Napriek tomu bol Covid, podobne ako mnoh\u00e9 in\u00e9 aspekty spolo\u010dnosti, v mnoh\u00fdch oh\u013eadoch ur\u00fdch\u013euj\u00facim faktorom.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/info.openlane.eu\/sk\/company-information\/blog\/tips-and-tricks\/more-than-ever-connecting-the-right-cars-and-the-right-customers-is-the-key-to-success\/\" \/>\n<meta property=\"og:site_name\" content=\"OPENLANE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OPENLANE.Europe\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-15T10:37:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-27T09:03:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2024\/11\/Adesa_advantages3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"637\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta 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