{"id":31448,"date":"2022-11-17T07:19:33","date_gmt":"2022-11-17T06:19:33","guid":{"rendered":"https:\/\/info.openlane.eu\/company-information\/blog\/company-news\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/"},"modified":"2024-11-27T10:01:40","modified_gmt":"2024-11-27T09:01:40","slug":"what-determines-the-residual-value-of-a-car-for-you-as-a-dealer","status":"publish","type":"post","link":"https:\/\/info.openlane.eu\/sk\/company-information\/blog\/market-trends\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/","title":{"rendered":"\u010co ur\u010duje zostatkov\u00fa hodnotu vozidla pre v\u00e1s ako predajcu?"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>\u010co ur\u010duje zostatkov\u00fa hodnotu vozidla pre v\u00e1s ako predajcu?<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:1rem\"><\/div><time class=\"w-post-elm post_date us_custom_d8432ea1 has_text_color entry-date published\" datetime=\"2022-11-17T07:19:33+01:00\" itemprop=\"datePublished\"><i class=\"far fa-clock\"><\/i>17 nov 2022<\/time><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Nalepi\u0165 na auto Cena pri predaji na trhu s ojazden\u00fdmi vozidlami m\u00f4\u017ee by\u0165 n\u00e1ro\u010dn\u00e9. Koniec koncov, ako predajca nechcete Cena auto pr\u00edli\u0161 lacno a zarobi\u0165 na \u0148om menej, ako by ste mohli, ale ani predra\u017eovanie nem\u00e1 zmysel. Ak\u00e9 faktory ovplyv\u0148uj\u00fa zostatkov\u00fa hodnotu v\u00e1\u0161ho vozidla?<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1000\" height=\"357\" data-src=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2.png\" class=\"attachment-large size-large lazyload\" alt=\"Blog: What determines the residual value of a car for you as a dealer?\" data-srcset=\"https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2.png 1000w, https:\/\/info.openlane.eu\/wp-content\/uploads\/2022\/11\/Image-blog-2-300x107.png 300w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/357;\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Po prv\u00e9, existuje <strong>ekonomick\u00fd z\u00e1kon ponuky a dopytu<\/strong>. Ak je po ur\u010ditom v\u00fdrobku vysok\u00fd dopyt a mal\u00e1 ponuka, prevl\u00e1da nedostatok a ceny rast\u00fa. Na druhej strane, ak ponuka prevy\u0161uje dopyt, ceny klesaj\u00fa. Pr\u00edkladom je n\u00e1rast na trhu s pou\u017eit\u00fdm tovarom na Cena v posledn\u00fdch mesiacoch. Vzh\u013eadom na nedostatok nov\u00fdch automobilov na trhu sa \u010doraz viac kupuj\u00facich obzer\u00e1 po vozidl\u00e1ch z druhej ruky. V\u00fdsledkom je v\u00e4\u010d\u0161\u00ed dopyt a z\u00e1rove\u0148 men\u0161ia ponuka, preto\u017ee nov\u00fdch \u00e1ut je menej, \u010do vedie k n\u00e1rastu Cena. Preto je nevyhnutn\u00e9 reagova\u0165 na s\u00fa\u010dasn\u00fa situ\u00e1ciu na trhu. Napr\u00edklad spolo\u010dnos\u0165 Tesla mala v posledn\u00fdch mesiacoch probl\u00e9my so svojou tov\u00e1r\u0148ou v \u0160anghaji kv\u00f4li nieko\u013ek\u00fdm v\u00fdluk\u00e1m. V d\u00f4sledku toho sa zhor\u0161ila v\u00fdroba ich Model 3. Eur\u00f3pa Napr\u00edklad americk\u00e1 zna\u010dka zaznamenala na str\u00e1nke 25% pokles po\u010dtu registr\u00e1ci\u00ed. Vo v\u00e4\u010d\u0161ine eur\u00f3pskych kraj\u00edn je pritom dopyt po vozidl\u00e1ch Elektrick\u00e9 vysok\u00fd. In\u00fdmi slovami, t\u00ed, ktor\u00ed predali svoje Model 3 na trhu s pou\u017eit\u00fdmi vozidlami, mohli Zna\u010dka e\u0161te viac zarobi\u0165. Ke\u010f\u017ee situ\u00e1cia na trhu prirodzene z\u00e1vis\u00ed od danej str\u00e1nky \u0160t\u00e1t, pre predajcu je v\u00fdhodou spolupracova\u0165 s medzin\u00e1rodnou platformou, ako je OPENLANE Eur\u00f3pa. Napr\u00edklad v minulom roku Rok sa ceny ojazden\u00fdch elektrick\u00fdch vozidiel v Spojenom kr\u00e1\u013eovstve zn\u00ed\u017eili o 2.6 percentu\u00e1lnych bodov, zatia\u013e \u010do v krajin\u00e1ch Rak\u00fasko a Belgicko vzr\u00e1stli o viac ako 10 percentu\u00e1lnych bodov.<\/p>\n<h2>Glob\u00e1lny obraz<\/h2>\n<p>Ke\u010f u\u017e hovor\u00edme o medzin\u00e1rodnom trhu, najlep\u0161ie je pozrie\u0165 sa aj na glob\u00e1lny obraz z h\u013eadiska typy karos\u00e9ri\u00ed, motoriz\u00e1cie at\u010f. Ve\u013ek\u00e1 Brit\u00e1nia je tradi\u010dne \u0160t\u00e1t, kde sa pred\u00e1va najviac kabrioletov, v Belgicko sa Kombi dar\u00ed lep\u0161ie ako v in\u00fdch eur\u00f3pskych krajin\u00e1ch. Vozidl\u00e1 SUV s\u00fa ob\u013e\u00faben\u00e9 na v\u0161etk\u00fdch trhoch, ale najm\u00e4 v \u0160kandin\u00e1vii \u013eudia vyh\u013ead\u00e1vaj\u00fa najm\u00e4 modely s pohonom v\u0161etk\u00fdch kolies. Napokon, trh s elektrick\u00fdmi vozidlami je ove\u013ea vyspelej\u0161\u00ed na F\u00ednsko alebo Holandsko ako na v\u00fdchodnom Eur\u00f3pa, kde minim\u00e1lny Suma po\u010det nab\u00edjac\u00edch stan\u00edc zabezpe\u010d\u00ed aj ni\u017e\u0161\u00ed z\u00e1ujem miestnych obyvate\u013eov. To ist\u00e9 plat\u00ed aj pre preferencie miestnych zna\u010diek. Str\u00e1nka Opel sa lep\u0161ie pred\u00e1va na Nemecko a Franc\u00faz\u0161tina si s v\u00e4\u010d\u0161ou pravdepodobnos\u0165ou k\u00fapia Renault alebo Peugeot. Na druhej strane, v Spojenom kr\u00e1\u013eovstve je najob\u013e\u00fabenej\u0161\u00edm vozidlom Ford Fiesta, Dacia sa dar\u00ed vo v\u00fdchodnej Eur\u00f3pa a Belgicko je jednou z m\u00e1la kraj\u00edn, kde BMW dok\u00e1\u017ee v predaji prekona\u0165 Mercedes. Ak umiest\u0148ujete svoje vozidlo na medzin\u00e1rodn\u00fd trh, nezabudnite si tieto geografick\u00e9 \u0161pecifik\u00e1 overi\u0165. Nakoniec je d\u00f4le\u017eit\u00e9 pozrie\u0165 sa aj na obraz mo\u017enost\u00ed: Seat a riadenie Koleso k\u00farenie je pre kupuj\u00facich atrakt\u00edvne, najm\u00e4 v chladnej\u0161\u00edch regi\u00f3noch, a mo\u017enosti s\u00favisiace s bezpe\u010dnos\u0165ou sa dar\u00ed najm\u00e4 v severn\u00fdch a z\u00e1padn\u00fdch Eur\u00f3pa. Fleet Eur\u00f3pa vypo\u010d\u00edtal, \u017ee trh s ojazden\u00fdmi drah\u0161\u00edmi autami sa na Nemecko spoma\u013euje. Platforma neo\u010dak\u00e1va pokles Cena sk\u00f4r ako na bud\u00facom Rok, ale najlep\u0161ie je pl\u00e1nova\u0165 dlhodobo. Na str\u00e1nke Taliansko Nafta doch\u00e1dza k o\u017eiveniu, zvy\u0161uj\u00facej sa zostatkovej hodnote o viac ako 1,5 %. Napokon, na str\u00e1nke Franc\u00fazsko, sa cel\u00fd trh s ojazden\u00fdmi vozidlami spoma\u013euje, ale aj tu ide najm\u00e4 o drah\u0161ie, hlavne Nem\u010dina aut\u00e1. Kr\u00edza v kombin\u00e1cii s vy\u0161\u0161\u00edmi cenami sp\u00f4sobuje, \u017ee mnoh\u00ed \u013eudia Franc\u00faz\u0161tina odkladaj\u00fa svoje N\u00e1kupy. Jedin\u00e9 segmenty, v ktor\u00fdch je vo vzduchu po\u010du\u0165 hudbu, s\u00fa Hybridn\u00e9 (+35% v porovnan\u00ed s minul\u00fdm Rok) a Elektrick\u00e9 (+66%) aut\u00e1. In\u00fdmi slovami, rozhoduj\u00face je ma\u0165 spr\u00e1vne akt\u00edva, ale aj hra\u0165 s t\u00fdmito akt\u00edvami spr\u00e1vnym sp\u00f4sobom: zv\u00e1\u017ete body, ktor\u00e9 s\u00fa pre v\u00e1\u0161ho z\u00e1kazn\u00edka d\u00f4le\u017eit\u00e9, \u010di u\u017e sa t\u00fdkaj\u00fa zna\u010dky, motora alebo mo\u017enost\u00ed.<\/p>\n<h2>R\u00fdchle v\u00fdhry<\/h2>\n<p>Nakoniec je d\u00f4le\u017eit\u00e9 pozrie\u0165 sa nielen na popul\u00e1rne modely na r\u00f4znych eur\u00f3pskych trhoch, ale aj na tzv. Koniec koncov, niektor\u00e9 aut\u00e1 nedosahuj\u00fa vysok\u00e9 objemy predaja, ale pred\u00e1vaj\u00fa sa ve\u013emi r\u00fdchlo. To je samozrejme zauj\u00edmav\u00e9 pre va\u0161e predajn\u00e9 v\u00fdsledky a z\u00e1soby. Eur\u00f3paV prvej polovici roka Rok sa napr\u00edklad Volkswagen e-Golf najr\u00fdchlej\u0161ie pred\u00e1val na Elektrick\u00e9. Tento Nem\u010dina EV &#8211; ktor\u00fd sa u\u017e nevyr\u00e1ba &#8211; zost\u00e1va na sklade v priemere 16 dn\u00ed, nasleduje Opel Corsa a Tesla Model Y. &#8222;Najr\u00fdchlej\u0161\u00edm&#8220; Hybridn\u00e9 je Kia Optima (20 dn\u00ed), nasleduje Toyota Auris a Kia Niro (oba pribli\u017ene 30 dn\u00ed), pod\u013ea \u00fadajov dostupn\u00fdch na str\u00e1nke Fleet Eur\u00f3pa. Pri poh\u013eade na celkov\u00fd objem obchodu je zrejm\u00e9, \u017ee elektrick\u00e9 vozidl\u00e1 nedok\u00e1\u017eu dr\u017ea\u0165 krok s autami so spa\u013eovac\u00edmi motormi motor. Na trhu s nov\u00fdmi vozidlami dnes tvoria len 10% predaja a v minulosti tvorili e\u0161te menej. Spolu s VW Golf a Polo a Renault Clio sa tak na prv\u00fdch troch miestach umiestnili tri vozidl\u00e1 so spa\u013eovac\u00edm motorom. Ktor\u00e9 elektrick\u00e9 vozidl\u00e1 v\u0161ak dosahuj\u00fa vysok\u00fd objem predaja na str\u00e1nke Eur\u00f3pa? S\u00fa to Renault ZOE, Tesla Model 3 a BMW i3.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Nalepi\u0165 na auto Cena pri predaji na trhu s ojazden\u00fdmi vozidlami m\u00f4\u017ee by\u0165 n\u00e1ro\u010dn\u00e9. Koniec koncov, ako predajca nechcete Cena auto pr\u00edli\u0161 lacno a zarobi\u0165 na \u0148om menej, ako by ste mohli, ale ani predra\u017eovanie nem\u00e1 zmysel. Ak\u00e9 faktory ovplyv\u0148uj\u00fa zostatkov\u00fa hodnotu v\u00e1\u0161ho vozidla?<\/p>\n","protected":false},"author":3,"featured_media":18898,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[725],"tags":[],"class_list":["post-31448","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u010co ur\u010duje zostatkov\u00fa hodnotu vozidla pre v\u00e1s ako predajcu? \u2013 OPENLANE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/info.openlane.eu\/sk\/company-information\/blog\/market-trends\/what-determines-the-residual-value-of-a-car-for-you-as-a-dealer\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u010co ur\u010duje zostatkov\u00fa hodnotu vozidla pre v\u00e1s ako predajcu?\" \/>\n<meta property=\"og:description\" content=\"Nalepi\u0165 na auto Cena pri predaji na trhu s ojazden\u00fdmi vozidlami m\u00f4\u017ee by\u0165 n\u00e1ro\u010dn\u00e9. 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